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Ahmad Jusoh
Researcher at Universiti Teknologi Malaysia
Publications - 166
Citations - 6852
Ahmad Jusoh is an academic researcher from Universiti Teknologi Malaysia. The author has contributed to research in topics: Service quality & Total quality management. The author has an hindex of 35, co-authored 155 publications receiving 5375 citations. Previous affiliations of Ahmad Jusoh include Universiti Malaysia Terengganu & Sultan Idris University of Education.
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Moderating Effect of Asean Free Trade Agreement between Total Quality Management and Business Performance
TL;DR: In this paper, the authors examined whether Asean Free Trade Agreement (AFTA) has the effect as a moderator in the implementation of TQM. The structural equation modeling (SEM) techniques are used to examine the relationships of the practices.
The Effectiveness of Cognitive Behavioural Therapy (CBT) Treatment Group on Self-concept Among Adolescents
Mohammad Aziz Shah,Mohamed Arip,Fatimah Binti Yusooff,Ahmad Jusoh,Sultan Idris,syed Sofian,Syed Sofian Syed Salim +6 more
TL;DR: In this article, the effects of CBT on self-concept among adolescents with low selfconcept through a combinatory approach of Cognitive Behavioural Therapy (CBT) and Multidimensional Self-concept Model (MSCM) were examined.
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Systematic Review of Public Value
TL;DR: A systematic literature review of 413 articles published on the topic of public value in Scopus index journals from 1995 to 2018 is presented in this article, which reveals that most of the work on public value has been done in developed countries like USA, UK, Australia, and Netherland and developing countries are far behind on the research.
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Potential of Brand Personality: Attachment Styles as Moderator
TL;DR: In this paper, the authors investigate the effect of consumer's attachment styles as a moderator in the impact of brand personality on its brand attachment and investigate the preferred brand personality of anxious and avoidant attachment consumer, their likelihood to be attached to that brand and how they respond to any changes in brand personality.
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Web-based Factors Affecting Online Purchasing Behaviour
TL;DR: In this article, a conceptual framework of 24 items of five factors was constructed to determine web-based factors affecting online purchasing behavior of ICT professional in Malaysia, including information quality, quick and details, and privacy/security.