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Ahmad Jusoh

Researcher at Universiti Teknologi Malaysia

Publications -  166
Citations -  6852

Ahmad Jusoh is an academic researcher from Universiti Teknologi Malaysia. The author has contributed to research in topics: Service quality & Total quality management. The author has an hindex of 35, co-authored 155 publications receiving 5375 citations. Previous affiliations of Ahmad Jusoh include Universiti Malaysia Terengganu & Sultan Idris University of Education.

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Journal Article

Choice Theory and Reality Therapy (CTRT) Group Counseling Module

TL;DR: In this article, the authors explored the contents of the CTRT Group Counseling Module philosophy, objectives and activities, as used in a total of ten group counseling session, including pre and post-evaluation sessions.
Journal Article

Problem-Based Learning: Mandatory Personal Qualities of Effective Facilitators

TL;DR: In this article, the authors investigated two personal qualities that are the main prerequisites to producing an effective facilitator, as well as the proposed measures to implement problem-based learning.
Journal ArticleDOI

Electronic word of mouth on social media websites: role of social capital theory, self-determination theory, and altruism

TL;DR: The current research aims to understand the social capital theory and self-determination theory dimensions and altruism role in engaging customers for sharing products and services associated with word of mouth on social media websites.
Journal ArticleDOI

An Empirical Study of Tourist Satisfaction in Malaysia

TL;DR: In this paper, the authors examined three factors, that is, experience, service quality and value that are related to tourist satisfaction, and found that value, experience and service quality were the three important variables that collectively contributed to tourists satisfaction level in the Malaysian context.