J
Jayson L. Lusk
Researcher at Purdue University
Publications - 395
Citations - 16842
Jayson L. Lusk is an academic researcher from Purdue University. The author has contributed to research in topics: Willingness to pay & Common value auction. The author has an hindex of 63, co-authored 385 publications receiving 14769 citations. Previous affiliations of Jayson L. Lusk include San Diego State University & West Texas A&M University.
Papers
More filters
Journal ArticleDOI
Are Choice Experiments Incentive Compatible? A Test with Quality Differentiated Beef Steaks
Jayson L. Lusk,Ted C. Schroeder +1 more
TL;DR: The authors compared hypothetical and non-hypothetical responses to choice experiment questions and found that the hypothetical responses predicted higher probabilities of purchasing beef steaks than non-homogeneous responses, and that the marginal willingness to pay for a change in steak quality is not statistically different across hypothetical and actual payment settings.
Journal ArticleDOI
Demand for Beef from Cattle Administered Growth Hormones or Fed Genetically Modified Corn: A Comparison of Consumers in France, Germany, the United Kingdom, and the United States
TL;DR: The authors compared consumer valuations of beef ribeye steaks from cattle produced without growth hormones or genetically modified corn in France, Germany, the United Kingdom, and the United States, and found that French consumers placed a higher value on beef from cattle that have not been administered added growth hormones than U.S. consumers.
Journal ArticleDOI
Effects of Cheap Talk on Consumer Willingness-to-Pay for Golden Rice
TL;DR: The authors explored the effect of cheap talk in a mass mail survey using a conventional value elicitation technique and found that cheap talk was effective at reducing willingness to pay for most survey participants.
Book
Experimental Auctions: Methods and Applications in Economic and Marketing Research
Jayson L. Lusk,Jason F. Shogren +1 more
TL;DR: Experimental auctions circumvent this problem by allowing individuals to exchange real money for real goods in an active market as mentioned in this paper, which represents a promising means for eliciting non-market values, and is a valuable resource to graduate students, practitioners and researchers concerned with the design and utilization of experimental auctions in applied economic and marketing research.
Posted ContentDOI
A Meta-Analysis of Genetically Modified Food Valuation Studies
TL;DR: In this paper, a meta-analysis was conducted of 25 studies that, in aggregate, report 57 valuations for GM food and found that 89% of the variation in existing value estimates for genetically modified food can be explained by an econometric model that controls for the characteristics of the sample of consumers studied, the method for eliciting consumers' valuation, and characteristics of foods being valued.