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Using Multivariate Statistics

Basics of qualitative research: Grounded theory procedures and techniques

According to W. Edwards Deming, American companies require nothing less than a transformation of management style and of governmental relations with industry. In Out of the Crisis, originally published in 1982, Deming offers a theory of management based on his famous 14 Points for Management. Management's failure to plan for the future, he claims, brings about loss of market, which brings about loss of jobs. Management must be judged not only by the quarterly dividend, but by innovative plans to stay in business, protect investment, ensure future dividends, and provide more jobs through improved product and service. In simple, direct language, he explains the principles of management transformation and how to apply them.

Out of the Crisis

The author systematically examines one of the important issues of information — establishing the market price. He introduces the concept of «search» — where a buyer wanting to get a better price, is forced to question sellers. The article deals with various aspects of finding the necessary information.

Economics of Information

行銷硏究 : Marketing research

Purpose – This paper aims to propose a definition for the concept “e‐book” on the basis of an analysis of existing definitions. The e‐book marketplace is growing rapidly and the potential impact of e‐books on publishers, librarian and users is increasing in significance. Yet, there is agreement that despite a few widely accepted definitions there is no consensus on the definition of the term e‐book, and, further that consensus on the definition would be beneficial for both researchers and practitioners.Design/methodology/approach – This paper starts with a brief overview of the developments in e‐books, covering technologies, marketplaces, and the attractions and challenges associated with e‐books for users and libraries. It then reports on a content analysis of existing definitions of e‐book. A collection of definitions was compiled through an exhaustive literature review. Content analysis was performed to identify the frequency of occurrence of key words and phrases across these definitions.Findings – Th...

Progressing the definition of “e‐book”

Purpose – To propose a categorisation of customer loyalty types to further increase our understanding of the nature of loyalty.Design/methodology/approach – By segmenting customers who are both loyal in attitude and behaviour to a brand, a model is proposed that differentiates between customers whose loyalty is inertial, and those whose loyalty is positive.Findings – Four categories of loyal customer are proposed: captive, convenience‐seekers, contented and committed. The behaviours and attitudes that can be expected of customers in these different categories are discussed. It is also suggested that customers in different categories will respond in different ways to triggers to switching. Further research that investigates customers' reasons for loyalty behaviour in relation to a portfolio of brands is recommended to validate the model and to enhance understanding and predictability of customer loyalty propensities.Originality/value – There is agreement that loyals are important for the future of the busi...

The four Cs of customer loyalty

e-Government stakeholders-Who are they and what do they want?

Purpose – Seeking to distil and integrate a range of previous definitions, models, frameworks and classifications relating to types of innovation, this paper aims to make a contribution to clarity in innovation research and practice through offering insights into the definitions of the different types of innovation, and, specifically, the relationships between them.Design/methodology/approach – This theoretical paper is based on a review of extant models and frameworks of types of innovation, which includes earlier foundation models, and more recent integrative models.Findings – This distillation results in a diagrammatic representation of the key frameworks, which is used as a platform to propose a new framework of types of innovation.Originality/value – This paper draws on all the terminologies used for types of innovation and creates an innovation type‐mapping tool that can be used to clarify the various definitions and terminologies of the innovation type concept.

Towards an innovation‐type mapping tool

Seeks to identify issues that impact on the motivation of academic staff in higher education. Argues that the rational‐economic model, the social model, the self‐actualizing model and the complex models of motivation provide a basis for analysing staff motivation as a central issue in evolving quality cultures. Discusses environmental factors that impact on motivation including: approaches to financial rewards, the culture of teaching and higher education, the diversity of staff experience and roles, personal autonomy, and organizational structure.

Jennifer Rowley

Papers

Progressing the definition of “e‐book”

The four Cs of customer loyalty

e-Government stakeholders-Who are they and what do they want?

Towards an innovation‐type mapping tool

Motivation and academic staff in higher education