Journal ArticleDOI
Crowdsourcing New Product Ideas Over Time: An Analysis of Dell's Ideastorm Community
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TLDR
Studying Dell's IdeaStorm community, serial ideators are found to be more likely than consumers with only one idea to generate an idea the organization finds valuable enough to implement, but they are unlikely to repeat their early success once their ideas are implemented.Abstract:
Several organizations have developed ongoing crowdsourcing communities that repeatedly collect ideas for new products and services from a large, dispersed “crowd” of non-experts (consumers) over time. Despite its promises, little is known about the nature of an individual’s ideation efforts in such an online community. Studying Dell’s IdeaStorm community, serial ideators are found to be more likely than consumers with only one idea to generate an idea the organization find valuable enough to implement, but are unlikely to repeat their early success once their ideas are implemented. As ideators with past success attempt to again come up with ideas that will excite the organization, they instead end up proposing ideas similar to their ideas that were already implemented (i.e., they generate less diverse ideas). The negative effects of past success are somewhat mitigated for ideators with diverse commenting activity on others’ ideas. These findings highlight some of the challenges in maintaining an ongoing supply of quality ideas from the crowd over time.read more
Citations
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Managing the Co-creation of Innovation: The Influence of Team Regulatory Style and Reflexivity on Customer Idea Selection and Innovation Outcomes
TL;DR: In this paper, the authors examined two cognitive factors related to team decision-making, a prevention or promotion regulatory focus (Higgins, 1998) and team reflexivity (West, 1996), to examine what drives a development team's ability to accurately pick "winners" and "losers" from a pool of customer ideas for new products.
Journal ArticleDOI
Choosing a crowdfunding model considering strategic customer behaviour
Shengshuo Xu,Zihao Zhang +1 more
TL;DR: In this paper, initial creators can launch reward-based crowdfunding projects using either of two models: All-Or-nothing (AON) and Keep-It-All (KIA).
Journal ArticleDOI
The Product Quality Impact of Aligning Buyer-Supplier Network Structure and Product Architecture: an Empirical Investigation in the Automobile Industry
TL;DR: In this paper, the authors examined the impact of alignment between buyer-supplier network structure and product architecture on two product development outcomes: product quality and product recall, and found that structural holes in the supplier network are positively related to product quality of strong design interfaces (integral systems).
Impact of social media on consumers and firms
TL;DR: The authors examines the impact of social media on consumers and firms from different perspectives: when considering the consumer perspective, they derive insights into psychological processes, and when analyzing social media from the firm perspective they aim to uncover strategic implications.
References
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Journal ArticleDOI
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TL;DR: There is a lot of books, user manual, or guidebook that related to The Nature Of Human Intelligence PDF, such as : classical mechanics upadhyaya bond more third papers in non verbal reasoning 9 10 years fiesta mk4 manual a visit of charity origami insects dover origami papercraft robert j lang author powerone bdsm big magic creative living beyond fear the weaver of tomorrow and dawn strider two stories calculus finney demana waits kennedy 3rd edition mathematical models in population biology and epidemiology texts in applied mathematics as discussed by the authors.