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Book ChapterDOI

Direct Experience And Attitude-Behavior Consistency

TLDR
In this paper, the authors discuss the role of the manner of attitude formation and examine whether attitudes formed through direct behavioral experience with the attitude object better predict subsequent behavior than attitudes formed without behavioral experience.
Abstract
Publisher Summary The chapter discusses the role of the manner of attitude formation. It focuses on the development of an attitude through direct behavioral experience with the attitude object and examines whether such attitudes better predict subsequent behavior than attitudes formed without behavioral experience. The chapter provides an overview of the attitude-behavior consistency problem and describes the effect of the manner of attitude formation through the “housing” study, the “puzzle” experiment, and the “subject pool” study. The prior-to-later behavior relation is also discussed in the chapter, wherein it has described the self-perception of past religious behaviors, attitudes and self-reports of subsequent behavior, an individual difference perspective, and a partial correlation analysis. The chapter discusses attitudinal qualities—namely, confidence and clarity, the persistence of the attitude, and resistance to attack. The reasons for the differential strength are also explored in the chapter—namely, the amount of information available, information processing, and attitude accessibility. The chapter briefly describes the attitude-behavior relationship, personality traits, and behavior.

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Citations
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Journal ArticleDOI

A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies

TL;DR: In this paper, the authors developed and tested a theoretical extension of the TAM model that explains perceived usefulness and usage intentions in terms of social influence and cognitive instrumental processes, which was tested using longitudinal data collected regarding four different systems at four organizations (N = 156), two involving voluntary usage and two involving mandatory usage.
Journal ArticleDOI

Conceptualizing, measuring, and managing customer-based brand equity

TL;DR: In this article, a conceptual model of brand equity from the perspective of the individual consumer is presented, which is defined as the differential effect of brand knowledge on consumers' perceptions of the brand.
Book ChapterDOI

The elaboration likelihood model of persuasion

TL;DR: This chapter discusses a wide variety of variables that proved instrumental in affecting the elaboration likelihood, and thus the route to persuasion, and outlines the two basic routes to persuasion.
Journal ArticleDOI

Customer Loyalty: Toward an Integrated Conceptual Framework:

TL;DR: In this paper, customer loyalty is viewed as the strength of the relationship between an individual's relative attitude and repeat patronage, and the relationship is mediated by social norms and situational factors.
Journal ArticleDOI

Understanding information systems continuance: an expectation-confirmation model

TL;DR: The results suggest that users' continuance intention is determined by their satisfaction with IS use and perceived usefulness of continued IS use, and that post-acceptance perceived usefulness is influenced by users' confirmation level.
References
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Journal ArticleDOI

A Theory of Social Comparison Processes

Leon Festinger
- 01 May 1954 - 
TL;DR: In this article, the authors pointed out that there is a strong functional tie between opinions and abilities in humans and that the ability evaluation of an individual can be expressed as a comparison of the performance of a particular ability with other abilities.
Book

Handbook of social psychology

TL;DR: In this paper, Neuberg and Heine discuss the notion of belonging, acceptance, belonging, and belonging in the social world, and discuss the relationship between friendship, membership, status, power, and subordination.
Journal ArticleDOI

Attitude-behavior relations: A theoretical analysis and review of empirical research.

TL;DR: In this article, a review of available empirical research supports the contention that strong attitude-behavior relations can be obtained only under high correspondence between at least the target and action elements of the attitudinal and behavioral entities.
Journal ArticleDOI

Attitudinal effects of mere exposure.

TL;DR: The exposure-attitude hypothesis as discussed by the authors suggests that mere repeated exposure of the individual to a stimulus object enhances his attitude toward it, i.e., exposure is meant a condition making the stimulus accessible to the individual's perception.