Journal ArticleDOI
Joint influence of online store attributes and offline operations on performance of multichannel retailers
TLDR
A multichannel performance model integrating Herzberg's motivation-hygiene theory and Thorndike's halo effect was proposed, and empirically tested it, finding that e-satisfaction is formed by a varying influence of online and offline factors, which then increases e-loyalty.Abstract:
This study examines the synergistic interchange between online and offline operations. To this end, this study proposed a multichannel performance model integrating Herzberg's (Herzberg 1966: Work and the Nature of Man, World Publishing, Cleveland, OH) motivation-hygiene theory and Thorndike's (Thorndike 1920: J. Appl. Psychol., 4, 25 - 29) halo effect, and empirically tested it. The essence of the model was that e-satisfaction is formed by a varying influence of online (basic and marketing-related attributes) and offline (firm reputation, consumer offline channel use, and consumer offline satisfaction) factors, which then increases e-loyalty. Analyses on a sample of 203 multichannel consumers revealed that, in general, the hypothetical paths were significant except in two cases. In a multichannel's online operation, marketing-related online attributes (e.g. merchandising) exerted significant influence on e-satisfaction, but basic attributes (e.g. security) did not. In a multichannel's offline operation, firm reputation and consumer offline satisfaction contributed to increasing e-satisfaction. Both firm reputation and consumer offline channel use increased consumer offline satisfaction, which in turn increased online satisfaction. However, consumer offline loyalty did not transfer to online loyalty. Theoretical and managerial implications were suggested based on findings.read more
Citations
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Journal ArticleDOI
Effects of reputation and website quality on online consumers' emotion, perceived risk and purchase intention: Based on the stimulus‐organism‐response model
Jiyoung Kim,Sharron J. Lennon +1 more
TL;DR: In this paper, the authors extended Mehrabian and Russell's Stimulus-Organism-Response model to include both external (i.e. reputation) and internal source of information (e.g., website quality) as stimuli which affect consumers' response systems.
Journal ArticleDOI
Examining individuals’ adoption of healthcare wearable devices: An empirical study from privacy calculus perspective
TL;DR: Individuals' decisions to adopt healthcare wearable devices are determined by their risk-benefit analyses (refer to privacy calculus), and if an individual's perceived benefit is higher than perceived privacy risk, s/he is more likely to adopt the device.
Journal ArticleDOI
The impact of disposition to privacy, website reputation and website familiarity on information privacy concerns
TL;DR: The moderating effects of website reputation and personal familiarity on disposition to privacy are not supported, suggesting that the three antecedents exert their impact on privacy concerns independently.
Journal ArticleDOI
Effective website design for experience-influenced environments: The case of high culture museums
TL;DR: This research identifies variables that play a role and influence online behaviors in a specific experiential environment, namely the high culture museum website, and proposes a research model tested with two different websites that indicates esthetics is the most important design criteria for experientials interfaces.
Journal ArticleDOI
Critical review of the e-loyalty literature: a purchase-centred framework
TL;DR: A number of managerial implementations are suggested in order to help marketing managers increase their customers’ e-loyalty by making crucial changes in each purchase stage, which would help managers understand their customers better, take advantage of industry-related factors, and improve their service quality.
References
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Book
Culture′s Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations
TL;DR: In this paper, values and culture data collection, treatment and validation power distance Uncertainty Avoidance Individualism and Collectivism Masculinity and Femininity Long versus Short-Term Orientation Cultures in Organizations Intercultural Encounters Using Culture Dimension Scores in Theory and Research
Journal ArticleDOI
Conceptualizing, measuring, and managing customer-based brand equity
TL;DR: In this article, a conceptual model of brand equity from the perspective of the individual consumer is presented, which is defined as the differential effect of brand knowledge on consumers' perceptions of the brand.
Journal ArticleDOI
A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions
TL;DR: In this paper, a model is proposed which expresses consumer satisfaction as a function of expectation and expectancy disconfirmation, in turn, is believed to influence attitude change and purchase i...
Journal ArticleDOI
Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments
TL;DR: In this paper, the authors report an empirical assessment of a model of service encounters that simultaneously considers the direct effects of quality, satisfaction, and value on consumers' behavioral intentions, and further suggest that indirect effects of the service quality and value constructs enhanced their impact on behavioral intentions.
Journal ArticleDOI
Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations Across Nations
TL;DR: The authors reviewed the book "Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations Across Nations, Second Edition, by Geert Hofstede".
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