Measuring the gap between projected and perceived destination images of Catalonia using compositional analysis

TLDR: In this article, the authors proposed a methodology to analyze and measure the (in)congruity or gap between the two sides of the tourist destination image (supply-side projected vs. demand-side perceived) based on the difference between proportions of appearance.

About: This article is published in Tourism Management.The article was published on 2018-10-01 and is currently open access. It has received 119 citations till now.

Figures

Table 3. Spatial component analysis

Table 5: Aitchison’s distance divided by D-1 in each analysis

Table 2. Analysis of most frequent keywords

Figure 1. Catalan tourist brands promoted by tourism boards

Table 4. Affective and cognitive component analysis

Frequently asked questions

Q1. What contributions have the authors mentioned in the paper "Measuring the gap between projected and perceived destination images of catalonia using compositional analysis" ?

The aim of this paper is to propose a methodology to analyse and measure the ( in ) congruity or gap between the two sides of the TDI ( supply-side projected vs. demand-side perceived ) based on the difference between proportions of appearance. The measurement of the gap between these TDI components shows that organic images ( perceived ) are significantly different from autonomous and induced images ( projected ), and that, the last two resemble one another much more. Measuring the gap between projected and perceived destination images of Catalonia using compositional analysis Estela Marine-Roig, PhD Corresponding author estela. 

Q2. What are the future works mentioned in the paper "Measuring the gap between projected and perceived destination images of catalonia using compositional analysis" ?

Future studies could also include the least frequent words or select words after the keyword count analysis, and observe which of the least frequent words contribute the most to differentiate information sources. Also, future studies could draw from what matters and is important, as well as is much different. In other words, future studies could identify those cases which are equally represented and those which are not equally treated in the three information sources. In this respect, future works should compare results by different countries or destinations.