Journal ArticleDOI
Unit prices on retail shelf labels: an assessment of information prominence
TLDR
In this paper, the authors examine the prominence of unit prices in a grocery-shopping context and find that the prominence has a positive effect on awareness and usage of such information.About:
This article is published in Journal of Retailing.The article was published on 2000-03-01. It has received 81 citations till now. The article focuses on the topics: Unit price & Unit (housing).read more
Citations
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Journal ArticleDOI
How price image dimensions influence shopping intentions for different store formats
TL;DR: In this article, the authors analyse how five price image dimensions influence shopping intentions for different store formats, including price level, value for money, price perceptibility, price processibility, and evaluation certainty.
Journal ArticleDOI
Price knowledge: effects of consumers' attitudes towards prices, demographics, and socio‐cultural characteristics
TL;DR: In this paper, the authors examined the effect of some variables related to consumers' attitudes towards prices and some demographic variables on price knowledge and found that women and people with low income level were more knowledgeable about prices.
Journal ArticleDOI
Effects of low price guarantees on consumer post-purchase search intention: The moderating roles of value consciousness and penalty level
Sujay Dutta,Abhijit Biswas +1 more
TL;DR: In this paper, the authors examined probable post-purchase consequences of low price guarantee signals and found that consumers are more likely to seek lower prices when a purchase is made under an LPG and this effect is also stronger for consumers with high concerns for enhancing value.
Journal ArticleDOI
Grocery Price Setting and Quantity Surcharges
TL;DR: In this paper, the authors examine how price-setting practices in the grocery industry help explain the existence of quantity surcharges, i.e., when the unit price of a brand's larger package is higher than the price of the same brand's smaller package.
Journal ArticleDOI
Unit price usage knowledge: Conceptualization and empirical assessment
TL;DR: In this article, open-ended statements from a sample of 623 consumers were employed to develop a typology of unit price usage knowledge (i.e., a consumer's understanding of how unit price information can be used).
References
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Book
Statistical Power Analysis for the Behavioral Sciences
TL;DR: The concepts of power analysis are discussed in this paper, where Chi-square Tests for Goodness of Fit and Contingency Tables, t-Test for Means, and Sign Test are used.
Book
Using multivariate statistics
TL;DR: In this Section: 1. Multivariate Statistics: Why? and 2. A Guide to Statistical Techniques: Using the Book Research Questions and Associated Techniques.
Book
Communication and Persuasion: Central and Peripheral Routes to Attitude Change
TL;DR: In this article, the authors define the ELM and seine Basiskonzepte theoretisch definiert und durch eine Vielzahl empirischer Studien untermauert.
Journal ArticleDOI
Price Perceptions and Consumer Shopping Behavior: A Field Study:
TL;DR: In this paper, seven price-related constructs are used as independent variables, five consistent with a perception of price in negative role and two consistent with price in its positive role.
Posted Content
Can Package Size Accelerate Usage Volume
TL;DR: In this paper, the authors show circumstances in which larger package sizes encourage greater use than smaller package sizes and that perceived unit costs is one factor that mediates this relationship, and discuss the relevance of these findings for decisions regarding package size portfolios, sales promotions, and public policy.