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Marshall Van Alstyne

Researcher at Boston University

Publications -  118
Citations -  12937

Marshall Van Alstyne is an academic researcher from Boston University. The author has contributed to research in topics: Information technology & Information sharing. The author has an hindex of 38, co-authored 114 publications receiving 11552 citations. Previous affiliations of Marshall Van Alstyne include University of Michigan & Massachusetts Institute of Technology.

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Strategies for Two Sided Markets

TL;DR: When markets have different types of users that attract one another, more demand from one group can spur additional demand from the matched group in a virtuous cycle as mentioned in this paper, and there is an opportunity for "platform envelopment" where one platform swallows a competitor.
Posted Content

Two-Sided Network Effects: A Theory of Information Product Design

TL;DR: A formal model of two-sided network externalities based in textbook economics-a mix of Katz and Shapiro network effects, price discrimination, and product differentiation is introduced, offering insights to regulators seeking to apply antitrust law to network markets.
Journal ArticleDOI

Two-Sided Network Effects: A Theory of Information Product Design

TL;DR: In this article, the authors introduce a formal model of two-sided network externalities based in textbook economics, a mix of Katz and Shapiro network effects, price discrimination, and product differentiation.
Book

Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You

TL;DR: Parker, Van Alstyne, and Choudary as discussed by the authors present a fact-based book on platform models, called Platform Revolution, which is a practical guide to the new economy that is transforming the way we live, work, and play.