T
Thomas Hess
Researcher at North Carolina State University
Publications - 603
Citations - 19330
Thomas Hess is an academic researcher from North Carolina State University. The author has contributed to research in topics: Cognition & Digital transformation. The author has an hindex of 58, co-authored 575 publications receiving 16298 citations. Previous affiliations of Thomas Hess include Georgia Institute of Technology & Ludwig Maximilian University of Munich.
Papers
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Book ChapterDOI
The Importance of the Business Idea for New Venture Creation in the Software Industry
TL;DR: Empirical evidence and conceptualize the construct “Business Idea” and test its influence on the intention to start a company in the software industry by drawing on the Theory of Planned Behavior show that the Business Idea is a major driver for the intend to found a company.
Journal ArticleDOI
Rechtemanagementsysteme als Basis eines Führungsinformationssystems von Medienunternehmen
Journal ArticleDOI
Steuerung von Kampagnen in sozialen Netzwerken
Proceedings Article
Towards an Understanding of Privacy Assurances - Literature Review and Research Agenda
Julia Schulmeyer,Thomas Hess +1 more
Proceedings ArticleDOI
Nutzen digitaler Mehrwertdienste im Automobil
TL;DR: In this paper, an online Umfrage wurden die Praferenzen von Konsumenten in ihrer Rolle als Autofahrer erhoben und in einer adaptiven Conjoint-Analyse ausgewertet.