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Thomas Hess

Researcher at North Carolina State University

Publications -  603
Citations -  19330

Thomas Hess is an academic researcher from North Carolina State University. The author has contributed to research in topics: Cognition & Digital transformation. The author has an hindex of 58, co-authored 575 publications receiving 16298 citations. Previous affiliations of Thomas Hess include Georgia Institute of Technology & Ludwig Maximilian University of Munich.

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Proceedings Article

Crossing Boundaries: Organization Design Parameters Surrounding CDOs and Their Digital Transformation Activities

TL;DR: It is indicated that CDOs need sufficient influence in the organization to pursue transformation activities and that the vertical and horizontal dimensions of companies' organizing logics are not independent of each other.
Book ChapterDOI

Pricing of Content Services – An Empirical Investigation of Music as a Service

TL;DR: The aim of this paper is to receive first research implications about customers’ attitudes towards MaaS, which provides music streaming over the internet as a service - without transferring ownership for the content.
Journal ArticleDOI

New digital media and devices: An analysis for the media industry

TL;DR: The main goal of this paper is to analyse this area of interest in a systematic way, and works out attributes of digital contents that can be used to evaluate the given technologies.
Proceedings ArticleDOI

The Advertising Effect of Free -- Do Free Basic Versions Promote Premium Versions within the Freemium Business Model of Music Services?

TL;DR: In this paper, a structural equation model based on the Dual Mediation Hypothesis was used to test whether the basic, free version of a freemium service is recognized as advertisement for the premium version and could therefore lead to conversion.