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Journal ArticleDOI

Managing Legitimacy: Strategic and Institutional Approaches

Mark C. Suchman
- 01 Jul 1995 - 
- Vol. 20, Iss: 3, pp 571-610
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TLDR
This article synthesize the large but diverse literature on organizational legitimacy, highlighting similarities and disparities among the leading strategic and institutional approaches, and identify three primary forms of legitimacy: pragmatic, based on audience self-interest; moral, based upon normative approval; and cognitive, according to comprehensibility and taken-for-grantedness.
Abstract
This article synthesizes the large but diverse literature on organizational legitimacy, highlighting similarities and disparities among the leading strategic and institutional approaches. The analysis identifies three primary forms of legitimacy: pragmatic, based on audience self-interest; moral, based on normative approval: and cognitive, based on comprehensibility and taken-for-grantedness. The article then examines strategies for gaining, maintaining, and repairing legitimacy of each type, suggesting both the promises and the pitfalls of such instrumental manipulations.

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Keeping up Appearances: Reputational Threat and Impression Management after Social Movement Boycotts

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Communicating about corporate social responsibility: A comparative study of CSR reporting in Australia and Slovenia

TL;DR: In this article, the authors examine how two countries on opposite sides of the world, Australia and Slovenia, are addressing corporate social responsibility (CSR) reporting issues and provide a review and a comparison of the CSR guidelines and reporting standards in both countries by which this communication is guided.
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Designing Public Participation Processes

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A longitudinal study of corporate social reporting in Singapore: The case of the banking, food and beverages and hotel industries

TL;DR: A longitudinal study of corporate social disclosures by publicly-listed Singapore-based companies in the banking, food and beverages, and hotel industries from 1986 to 1995 was presented in this paper.
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Making Sense of Sensemaking in Organization Studies

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Book ChapterDOI

The iron cage revisited institutional isomorphism and collective rationality in organizational fields

TL;DR: In this paper, the authors argue that rational actors make their organizations increasingly similar as they try to change them, and describe three isomorphic processes-coercive, mimetic, and normative.
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Institutionalized Organizations: Formal Structure as Myth and Ceremony

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TL;DR: The External Control of Organizations as discussed by the authors explores how external constraints affect organizations and provides insights for designing and managing organizations to mitigate these constraints, and it is the fact of the organization's dependence on the environment that makes the external constraint and control of organizational behavior both possible and almost inevitable.
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