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Marketing and the ecological crisis
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This article is published in Journal of Marketing.The article was published on 1975-07-01. It has received 136 citations till now. The article focuses on the topics: Ecological crisis.read more
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Mindful consumption: a customer-centric approach to sustainability
TL;DR: In this paper, the authors present a framework for a customer-centric approach to sustainability, which recasts the sustainability metric to emphasize the outcomes of business actions measured holistically in terms of environmental, personal and economic well-being of the consumer.
Journal ArticleDOI
Environmentally responsible purchase behaviour: a test of a consumer model
Scott B. Follows,David Jobber +1 more
TL;DR: In this paper, a consumer model of environmentally responsible purchase behavior was tested using covariance structural analysis, which successfully predicted the purchase of environmentally-responsible and non-responsible product alternatives and confirmed a hierarchial relationship from values to product specific attitudes to purchase intention to purchase behavior.
Journal ArticleDOI
Corporate environmentalism : the construct and its measurement
TL;DR: In this paper, the authors examine managerial perceptions of corporate environmentalism, the process by which firms integrate environmental concerns into their decision-making, based on a review of the literature, and define the concept of Corporate Environmentalism.
Journal ArticleDOI
Green Consumption: Behavior and Norms
TL;DR: The emerging picture of green consumption is of a process that is strongly influenced by consumer values, norms, and habits, yet is highly complex, diverse, and context dependent as discussed by the authors.
Journal ArticleDOI
Sustainable Consumption and the Quality of Life: A Macromarketing Challenge to the Dominant Social Paradigm
TL;DR: In this paper, the authors argue that micromarketing cannot examine the relationship between sustainable consumption and the quality of life critically because the essence of the relationship lies in the domina...
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