Journal ArticleDOI
Retain or upgrade: The progress-framing effect in hierarchical loyalty programs
TLDR
In this article, the authors used goal pursuit theory to motivate hotel loyalty program (LPs) members to maintain or upgrade their membership status in order to improve their satisfaction with their loyalty programs.About:
This article is published in International Journal of Hospitality Management.The article was published on 2020-08-01. It has received 6 citations till now. The article focuses on the topics: Framing effect & Framing (social sciences).read more
Citations
More filters
Posted Content
The Goal-Gradient Hypothesis Resurrected: Purchase Acceleration, Illusionary Goal Progress, and Customer Retention
TL;DR: The goal-gradient hypothesis as discussed by the authors states that humans expend more effort as they approach a reward and the illusion of progress toward the goal induces purchase acceleration, which predicts greater retention and faster reengagement in the program.
Journal ArticleDOI
The Impacts of Fear and Uncertainty of COVID-19 on Environmental Concerns, Brand Trust, and Behavioral Intentions toward Green Hotels
TL;DR: In this paper, the authors examined the interplay between consumers' fear and uncertainty of COVID-19, their trust in green hotel brands, and their behavioral intentions in relation to staying at green hotels.
Journal ArticleDOI
Managing loyalty program communications in the digital era: Does culture matter?
TL;DR: In this article, the authors investigate how to leverage culture-specific communications to motivate loyalty program members to pursue and redeem program rewards in a real-time management of loyalty programs in the digital era.
Journal ArticleDOI
From angels to demons: Uncovering the relationships between tipping, social dignity, OCB and incivility intentions
TL;DR: In this paper, the authors examined employees' psychological and behavioral responses when receiving tips that differ in size from expectations, and how managers' support influences perceptions, and found that employees who receive higher-than-expected tip size have a higher level of social dignity, which promotes employees' organizational citizenship behavior (OCB).
Journal ArticleDOI
Effect of introducing virtual community and community group buying on customer’s perceived value and loyalty behavior: A convenience store-based perspective
Xiaoyu Xu,Zhineng Hu +1 more
TL;DR: In this paper , the relationship between virtual community experience, perceived value, and customer loyalty in the traditional convenience store scenario was investigated and the effectiveness of different LP design structures (reward amounts × reward time limits) was compared.
References
More filters
Book
Introduction to Mediation, Moderation, and Conditional Process Analysis: A Regression-Based Approach
TL;DR: In this paper, the authors present a discussion of whether, if, how, and when a moderate mediator can be used to moderate another variable's effect in a conditional process analysis.
Journal ArticleDOI
Amazon's Mechanical Turk A New Source of Inexpensive, Yet High-Quality, Data?
TL;DR: Findings indicate that MTurk can be used to obtain high-quality data inexpensively and rapidly and the data obtained are at least as reliable as those obtained via traditional methods.
Journal ArticleDOI
Self-discrepancy: a theory relating self and affect.
TL;DR: In this paper, the authors present a theory of how different types of discrepancies between self-state representations are related to different kinds of emotional vulnerabilities, and they predict that differences in both the relative magnitude and the accessibility of individuals' available types of self-discrepancies are predicted to be related to differences in the kinds of discomfort people are likely to experience.
Book
On the Self-Regulation of Behavior
TL;DR: In this paper, the authors present a plan for feedback control in the context of human behavior and its application to problems in living, including the following: 1. Introduction and plan 2. Principles of feedback control 3. Discrepancy reducing feedback processes in behavior and four further issues 4. Disrepancy enlarging loops, and three further issues 5. Goals and behavior 6.
Journal ArticleDOI
Motivational determinants of risk-taking behavior.
TL;DR: This paper will deal with the problem of selection arises in experiments which allow the individual to choose a task among alternatives that differ in difficulty (level of aspiration) in a conceptual framework suggested by research which has used thematic apperception to assess individual differences in strength of achievement motivation.