Journal ArticleDOI
Psychological antecedents of consumer trust in CRM campaigns and donation intentions: The moderating role of creativity
Sujo Thomas,Ashwin Jadeja +1 more
TLDR
Wang et al. as discussed by the authors examined the influence of consumer psychographic traits on trust in CRM campaign and its resulting impact on intention to donate money to non-profit organizations.About:
This article is published in Journal of Retailing and Consumer Services.The article was published on 2021-07-01. It has received 17 citations till now. The article focuses on the topics: Psychographic.read more
Citations
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On Creative Cognition
TL;DR: Creative cognition is one inherent aspect of human cognition as discussed by the authors, and it is a unique cognitive activity in terms of which human beings explore the unknown fields with the property of creativity, thus differing from the normal, routine ways of thinking.
Journal ArticleDOI
Swift trust development and prosocial behavior in time banking: A trust transfer and social support theory perspective
TL;DR: In this article , an integrated framework based on trust transfer and social support theories explains how offline and online sources of trust affect individuals' swift trust in NGOs and subsequent prosocial behavior after a brief exposure.
Journal ArticleDOI
Determinants of Cause-related Marketing Participation Intention: The Role of Consumer Knowledge, Cause Scope and Donation Proximity
TL;DR: Cause-related marketing (CRM) has evolved as an effective marketing strategy and numerous organizations across the world have adopted CRM as astrategic marketing tool as mentioned in this paper, and there are preliminary academi...
Journal ArticleDOI
A cross-cultural investigation of the relationship between eco-innovation and customers boycott behaviour
TL;DR: In this paper , the authors examined the effect of eco-innovation on customers' behaviors across various cultural environments and explored the role of ethical ideology (i.e., idealism, relativism) on this relationship.
References
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Journal ArticleDOI
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Claes Fornell,David F. Larcker +1 more
TL;DR: In this paper, the statistical tests used in the analysis of structural equation models with unobservable variables and measurement error are examined, and a drawback of the commonly applied chi square test, in additit...
Journal ArticleDOI
Multivariate Data Analysis
TL;DR: In this paper, a six-step framework for organizing and discussing multivariate data analysis techniques with flowcharts for each is presented, focusing on the use of each technique, rather than its mathematical derivation.
Journal ArticleDOI
Structural equation modeling in practice: a review and recommended two-step approach
TL;DR: In this paper, the authors provide guidance for substantive researchers on the use of structural equation modeling in practice for theory testing and development, and present a comprehensive, two-step modeling approach that employs a series of nested models and sequential chi-square difference tests.
Journal ArticleDOI
Culture and the self: Implications for cognition, emotion, and motivation.
TL;DR: Theories of the self from both psychology and anthropology are integrated to define in detail the difference between a construal of self as independent and a construpal of the Self as interdependent as discussed by the authors, and these divergent construals should have specific consequences for cognition, emotion, and motivation.
Book
Testing Structural Equation Models
Kenneth A. Bollen,J. Scott Long +1 more
TL;DR: In this paper, Bollen et al. proposed a model fitting metric for Structural Equation Models, which is based on the Monte Carlo evaluation of Goodness-of-Fit measures.
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