Journal ArticleDOI
Determining where to shop: Fixed and variable costs of shopping
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In this paper, the authors developed and tested a new model of store choice behavior whose basic premise is that each shopper is more likely to visit the store with the lowest total shopping cost The total shoppingAbstract:
The authors develop and test a new model of store choice behavior whose basic premise is that each shopper is more likely to visit the store with the lowest total shopping cost The total shopping read more
Citations
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Posted Content
Impact of Store format on Shopping Involvement
TL;DR: In this paper, the authors established the role of store formats on shopping involvement, understood the change in the nature of involvement as the shopper moves to an experience store from a variety or a convenience store format, and measured shopping involvement as different from purchase involvement or purchase-decision involvement.
Journal ArticleDOI
Channel Responses to Brand Introductions: An Empirical Investigation
S. Sriram,Vrinda Kadiyali +1 more
TL;DR: In this paper, the authors investigate the effect of competitive entry on manufacturer and retailer pricing behavior and find that when manufacturers respond to brand extensions aggressively by resorting to price cuts, retailers' share of the total channel profits increases; this change with entry and in what manner.
Journal ArticleDOI
Omnichannel Retailing as a Balancing Act between In-Store and Home Fulfillment
TL;DR: In this paper, the economic value of price incentives involving home and in-store fulfillment options in omnichannel retailing is analyzed, and the authors show how retailers can develop dynamic pricing solutions to generate value in these services.
Journal ArticleDOI
The impact of personal, market- and product-relevant factors on patronage behaviour in the automobile tyre replacement market
TL;DR: In this paper, focus groups are used to draw important insights about sources of tyre replacement and achieve an in-depth understanding of motivations and determinants of consumers' auto workshop choice.
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Switching Cost and Store Choice
TL;DR: It is argued that retail prices are lower when retailers use programs designed to increase customer retention, or "stickiness", and it is found that loyalty is pro-competitive and leads to lower prices than would otherwise be the case.
References
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Book
Discrete Choice Analysis: Theory and Application to Travel Demand
Moshe Ben-Akiva,Steven R. Lerman +1 more
TL;DR: In this article, the authors present the methods of discrete choice analysis and their applications in the modeling of transportation systems and present a complete travel demand model system presented in chapter 11, which is intended as a graduate level text and a general professional reference.
Posted Content
A Probabilistic Choice Model for Market Segmentation and Elasticity Structure
TL;DR: This paper proposed a flexible choice model that partitions the market into consumer segments differing in both brand preference and price sensitivity, and applied it in a study of competition between national brands and private labels in one product category.
Journal ArticleDOI
The Role of the Scale Parameter in the Estimation and Comparison of Multinomial Logit Models
Joffre Swait,Jordan J. Louviere +1 more
TL;DR: This paper showed that the unit of the utility scale in a multinomial logit (MNL) model is inversely related to the utility of choice data, but it is not generally recognized that the utility in a MNL model is positively related to choice data.
Journal ArticleDOI
A Probabilistic Choice Model for Market Segmentation and Elasticity Structure
TL;DR: In this paper, the authors characterize market structure by studying the patterns of substitution implied by brand switching, but this approach typically ignores the destabilizing effect of brand switching on the market.
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