Journal ArticleDOI
Semantic power measured through the interference of words with color-naming.
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TLDR
The sources of the word's power to interfere with color-naming and the events involved in the interference itself have not received much attention.Abstract:
Show the words 'red,' 'green,' 'yellow,' and 'blue,' printed in colored inks but in incongruent combinations of color and word, e.g. the word 'red' printed in the color yellow, the word 'yellow' in the color blue, and so on. The Ss are to name the colors (of the inks) as quickly as possible, ignoring the words. It is not easy to do. Invariably, the colors are harder to name than when they are shown in simple strips uncomplicated by words. The phenomenon was noticed by Jaensch, and was first reported in this country by Stroop.1 To say that the word interferes with the naming of the color is a fair reflection of the S's experience. Volume of voice goes up; reading falters; now and then the words break through abortively; and there are embarrassed giggles. These and other signs of strain and effort are common. The sources of the word's power to interfere with color-naming and the events involved in the interference itself have not received much attention,read more
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Journal ArticleDOI
Beziehungen zwischen Interferenzneigung und psychologischer Refraktärzeit
TL;DR: In this article, Beziehungen untersucht zwischen einem Personlichkeitsmerkmal, der Interferenzneigung, wie sie im Stroop-Test gemessen wird, and der psychologischen Refraktarphase, welche die Geschwindigkeit der Informationsverarbeitung im Human Operator entscheidend bestimmt.
Book ChapterDOI
“We'll Put a Boot in Your Ass, It's the American Way”: Selling Chauvinism in the South
Evan Renfro,Jayme Neiman Renfro +1 more
TL;DR: This article analyzed the affective coordinates of this system in the post-9/11 context, focusing especially on how nationalist-jingoism has now triumphed in the age of the Trump Administration.
Journal ArticleDOI
Whether implicit attitudes exist is one question, and whether we can measure individual differences effectively is another
TL;DR: This article argued that implicit association test (IAT) does not measure individual differences in implicit attitudes poorly, but they still support the view that implicit attitudes exist and operate in our minds.