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Institution

Oklahoma City University

EducationOklahoma City, Oklahoma, United States
About: Oklahoma City University is a education organization based out in Oklahoma City, Oklahoma, United States. It is known for research contribution in the topics: Supreme court & Comparative law. The organization has 240 authors who have published 421 publications receiving 6923 citations.


Papers
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Journal ArticleDOI
TL;DR: The highway logo signing program has existed for over 20 years as discussed by the authors and has been used as an advertising source for service business owners to provide information on services available at each highway exit.

1 citations

Journal ArticleDOI
TL;DR: The Human Timeline as mentioned in this paper encourages students to physically re-create biblical history by holding a card that denotes an event randomly selected from the biblical timeline and arranging themselves chronologically to learn the correct flow of biblical history.
Abstract: The Human Timeline invites students to physically re-create biblical history. Each student holds a card that denotes an event randomly selected from the biblical timeline. They then arrange themselves chronologically to learn the correct flow of biblical history. Because of the movement involved and the arbitrary layout of the cards among their classmates, learners engage their spatial-kinesthetic intelligences through this activity. The exercise proves popular among students who identify themselves as “visual” learners, and ultimately serves the biblical studies classroom by reinforcing biblical history as a necessary framework for understanding the biblical text.

1 citations

Book ChapterDOI
01 Jan 2015
TL;DR: In the United States, social indicators suggest that our society is becoming increasingly multicultural, and 26% of the U.S. population will be composed of distinct ethnic minorities by the year 2000 as discussed by the authors.
Abstract: Typically researchers have viewed culture from a country perspective. This ignores the very real fact that virtually all cultures consists of distinct subcultures. In fact, societies, to a large degree are subculturally detennined (Wood and Howell, 1991). In the United States, for example, "social indicators suggest that our society is becoming increasingly multicultural...26% of the U.S. population will be composed of distinct ethnic minorities by the year 2000...a multicultural society is becoming an acceptable norm" (Lee and Tse, 1994, p. 57). Multiculturalism, however, is not restricted solely to the United States. Many other countries, including Australia, Malaysia, and South Africa, are comprised of varied and distinct cultural groupings. O’Guinn, Imperia and Mac Adams (1987) noted that ethnicity has been used as a criterion for segmenting markets and its use by marketers and advertisers will become increasingly important. Although many studies that are reported in the literature deal with between country-type cultural differences, increased research efforts are being directed in looking at the cultural differences that exist within a country’s borders. In order to conduct effective research, however, care must be taken in the development and utilization of questionnaire instruments that are sensitive to the problems unique to multicultural research.

1 citations

Journal ArticleDOI
TL;DR: In this paper, the effects of association value (A V) on perceptual search time were investigated in a design to control practice effects, and it was concluded that practice effects and perhaps S's failure to retain the targets of low AV during his search had influenced the results of previous studies.
Abstract: The effects of association value (A V) on perceptual search time was investigated in a design to control practice effects. Forty Ss were each exposed to four Jists of tri grams (field) with instructions to find a particular one (target). No S experienced more than one level of each factor of the 2 by 2 by 4 design. There were two A V levels of the target trigrams, two AV levels of the field list of trigrams, and four target positions. As expected, perceptual search time increased as the target was moved down the list. The analysis supported the hypo thesis that AV reduced perceptual search time when the field and target have different AV. lt was concluded that practice effects and perhaps S's failure to retain the targets of low AV during his search had influenced the results of previous studies. While studying the effects of association value (A V) on the discriminability of a perceptual target, Portnoy, Portnoy, & Salzinger (1964) demonstrated that when a target trigram of one A V was embedded in a fjeld of trigrams of a different A V, then perceptual search time was reduced to less than when the target and field were of the same A V. Their data also indicated that target trigrams of high A V were more rapidly detected than were those of low AV. No difference was indicated due to A V of the fjeld list of trigrams. Smith & Egeth (1966) questioned the results of the above study on the grounds that the data did not permit an analysis of the search time per item as weIl as the possibility that Ss may have been using a search strategy of first letters rather than the complete trigram. Furthe'r, Srnith and Egeth suggested that since the trigrams of the field were spread equally across a card, Ss may have was ted time in searching a previously searched area. They replicated the Portnoy, Portnoy, and Salzinger study with the target trigrams embedded in four positions of one vertical list of fjeld trigrams. Their results did not support the hypo thesis that A Vaffected perceptual search times. Another study which dealt with the same phenomenon was that of Schulz & Lovelace (1964). Their data indicated that when the target trigram was presented simultaneously with a horizontal field of ei gh t tri grams, targets of low meaningfulness (M) in low M fields were not detected as rapidlY as were targets of high M in high M fields. They also

1 citations

Journal ArticleDOI
01 Oct 2014

1 citations


Authors

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Performance
Metrics
No. of papers from the Institution in previous years
YearPapers
20231
20224
202114
202013
201921
201812