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Globalization of Markets
Govil S. K.,Jain Rashmi +1 more
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The globalization of markets and manufacturing has vastly increased international competition with respect to almost every product all over the world as mentioned in this paper, which is the ability to produce and/or sell goods/services in global markets in open competition with others.Abstract:
Globalization means the ability to produce and /or sell goods/services in global markets in open competition with others. Only the fittest will survive in open competition. There exists comprehensive foreign competition with respect to almost every product all over the world. The globalization of markets has vastly increased international competition. While pursuing the strategy of globalization, the firms have to face the challenges of managing human, technological, physical resources in the foreign markets. The globalization of markets and manufacturing has vastly increased international competition.read more
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Journal ArticleDOI
Influence of country and company characteristics on international business decisions: A review, conceptual model, and propositions
TL;DR: In this article, the authors present four propositions and a conceptual model of country and company characteristics influencing key International Business Decisions (IBDs), including country selection and evaluation, entry mode, segmentation-targeting-positioning, and marketing mix.
Journal ArticleDOI
The Visual Presentation of Beauty in Transnational Fashion Magazine Advertisements
Jie G. Fowler,Les Carlson +1 more
TL;DR: In this paper, the authors examine how Western media operates in a non-western context and investigate how beauty ideals and ethnicity are portrayed in transnational fashion ads, finding that beauty ideals in fashion ads contain similarities and differences across cultural boundaries.
Journal ArticleDOI
Soil cultures – the adaptive cycle of agrarian soil use in Central Europe: an interdisciplinary study using soil scientific and archaeological research
TL;DR: In this paper, the adaptive cycle metaphor and the social-ecological system are used to show the complexity of human-environment interactions and their development and demonstrate the importance of interdisciplinary work.
DissertationDOI
IT-enabled rationalization of public administration in developing countries: essays on Ghana’s customs modernization
TL;DR: In this article, the effects of the government administration context in developing countries on situated IT-enabled practices are analyzed through a case study of IT modernization initiatives at Ghana's customs organization, and the authors find that rather than forcing out dysfunctional practices and replacing them with IT-driven ones, the two sets of incompatible logics are instead comingled in practice through a blending.
Integration: The Cultural Politics Of Migration And Nation In The New German Public
TL;DR: The authors examines public discourse on culture and integration and asks how mediated public discussions about integration reproduce norms of national culture and identity that operate to represent and manage "Other" (immigrant, minority, etc.) populations in the German context.
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