Journal ArticleDOI
Coordinating advertising and pricing in a manufacturer-retailer channel
Jinxing Xie,Jerry C. Wei +1 more
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TLDR
This paper addresses channel coordination by seeking optimal cooperative advertising strategies and equilibrium pricing in a two-member distribution channel and identifies the feasible solutions to a bargaining problem where the channel members can determine how to divide the extra profits.About:
This article is published in European Journal of Operational Research.The article was published on 2009-09-01. It has received 288 citations till now. The article focuses on the topics: Channel coordination & Non-cooperative game.read more
Citations
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Journal ArticleDOI
Collaborative-commerce in supply chains: A review and classification of analytical models
TL;DR: Wang et al. as mentioned in this paper conducted a comprehensive review of analytical modeling SCM studies in C-Commerce, aiming at providing guidance on what it is, what to do, and how to do.
Journal ArticleDOI
Modelling a manufacturer-retailers trade credit supply chain using game theory
TL;DR: In this article , the authors examined a trade credit supply chain involving a manufacturer and two retailers in a decentralised supply chain in which the retailers engaged in product promotion while the manufacturer financed them through credit provision.
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Kamal Abadi,Tarbiat Modar +1 more
TL;DR: Seller-buyer integration production a several selle considering It is assumed its price and fall in deman result in an relationships non-coopera solution, two non-collopera (SellerStack leader (Buy presented fo endurance) as mentioned in this paper.
Journal ArticleDOI
Dynamic Game Analysis on Cooperative Advertising Strategy in a Manufacturer-Led Supply Chain with Risk Aversion
TL;DR: In this paper , a dynamic Stackelberg game model for a manufacturer-led supply chain with risk aversion is considered, and the expected utilities of participants are given and compared by numerical simulation.
Proceedings ArticleDOI
Dynamic pricing decision in the two-echelon supply chain with manufacturer's advertising and dominant retailer
TL;DR: In this article, the equilibrium of a two-period dynamic pricing and advertising model is given by a backward induction in decentralized supply chain and centralized supply chain, and the influence of price sensitive coefficient and advertising sensitive coefficient on decision is analyzed.
References
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Book
The Theory of Industrial Organization
TL;DR: The Theory of Industrial Organization as discussed by the authors is the first primary text to treat the new industrial organization at the advanced-undergraduate and graduate level Rigorously analytical and filled with exercises coded to indicate level of difficulty, it provides a unified and modern treatment of the field with accessible models that are simplified to highlight robust economic ideas.
Journal ArticleDOI
The Bargaining Problem
TL;DR: In this paper, a new treatment is presented of a classical economic problem, one which occurs in many forms, as bargaining, bilateral monopoly, etc It may also be regarded as a nonzero-sum two-person game in which a few general assumptions are made concerning the behavior of a single individual and of a group of two individuals in certain economic environments.
Journal ArticleDOI
Other solutions to nash's bargaining problem
Ehud Kalai,Meir Smorodinsky +1 more
TL;DR: In this paper, it is shown that under four axioms that describe the behavior of players, there is a unique solution to the two-player bargaining problem, which is different from those suggested by Nash.
Journal ArticleDOI
Vertical Integration and Antitrust Policy
TL;DR: In this article, the authors show that the United States Supreme Court is mistaken in its implied assumption respecting the influence of integration upon competition and that vertical integration may not, as such, serve to reduce competition and may, if the economy is already ridden by deviations from competition, operate to intensify competition.
Book ChapterDOI
Optimal advertising policy under dynamic conditions
Marc Nerlove,Kenneth J. Arrow +1 more
TL;DR: In this paper, the Dorfman-Steiner model is extended to the situation in which present advertising expenditures affect the future demand for the product, and the model is used to predict future demand.
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Co-op advertising and pricing models in manufacturer-retailer supply chains
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