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Journal ArticleDOI

An Analysis of One-Star Online Reviews and Responses in the Washington, D.C., Lodging Market

TLDR
The authors analyzed 1,946 one-star reviews from ten popular online review websites, as well as 225 management responses from eighty-six Washington, D.C., hotels and found that the most common complaints related to front desk staff, bathroom issues, room cleanliness, and guestroom noise issues.
Abstract
The hotel industry continues to develop strategies for addressing consumer-generated online reviews, and particularly responding to poor reviews, which can have a damaging effect on a hotel’s reputation. To gain a greater understanding of the dynamics of poor reviews, this study analyzed 1,946 one-star reviews from ten popular online review websites, as well as 225 management responses from eighty-six Washington, D.C., hotels. A comprehensive complaint framework found that the most common complaints related to front desk staff, bathroom issues, room cleanliness, and guestroom noise issues. Complaints were also analyzed by hotel characteristics, including chain-scale segments, and reviewer characteristics, including purpose of travel and geographic location. Examining the reviews, highly rated hotels often respond to online complaints with appreciation, apologies, and explanations for what had gone wrong. Compensation adjustments are rarely mentioned by any hotel. The increasingly prominent role of social ...

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Citations
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Journal ArticleDOI

Mining meaning from online ratings and reviews: Tourist satisfaction analysis using latent dirichlet allocation

TL;DR: This paper identifies the key dimensions of customer service voiced by hotel visitors use a data mining approach, latent dirichlet analysis (LDA), which uncovers 19 controllable dimensions that are key for hotels to manage their interactions with visitors.
Journal ArticleDOI

A comparative analysis of major online review platforms: Implications for social media analytics in hospitality and tourism

TL;DR: In this article, the authors examined three major online review platforms, TripAdvisor, Expedia, and Yelp, in terms of information quality related to online reviews about the entire hotel population in Manhattan, New York City.
Journal ArticleDOI

The business value of online consumer reviews and management response to hotel performance.

TL;DR: In this article, the authors present a panel data analysis of online consumer reviews and management responses of 843 hotels on a hotel review website and find that overall rating, attribute ratings of purchase value, location and cleanliness, variation and volume of consumer reviews, and the number of management responses are significantly associated with hotel performance.
Journal ArticleDOI

Hospitality and Tourism Online Reviews: Recent Trends and Future Directions

TL;DR: In view of the increasing popularity of online reviews and their significant impact on individual buying behavior as well as on the supply side, this paper reviewed and analyzed articles related to online reviews in tourism and hospitality published in academic journals between 2004 and 2013.
References
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Journal ArticleDOI

The measurement of observer agreement for categorical data

TL;DR: A general statistical methodology for the analysis of multivariate categorical data arising from observer reliability studies is presented and tests for interobserver bias are presented in terms of first-order marginal homogeneity and measures of interob server agreement are developed as generalized kappa-type statistics.
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A Coefficient of agreement for nominal Scales

TL;DR: In this article, the authors present a procedure for having two or more judges independently categorize a sample of units and determine the degree, significance, and significance of the units. But they do not discuss the extent to which these judgments are reproducible, i.e., reliable.
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Role of social media in online travel information search

TL;DR: In this paper, the authors investigated the extent to which social media appeared in search engine results in the context of travel-related searches and found that social media constituted a substantial part of the search results, indicating that search engines likely direct travelers to social media sites.
Journal ArticleDOI

Electronic word-of-mouth in hospitality and tourism management

TL;DR: The authors describes online interpersonal influence as a potentially cost-effective means for marketing hospitality and tourism, and discusses some of the nascent technological and ethical issues facing marketers as they seek to harness emerging eWOM technologies.
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