Open AccessJournal Article
Blatant Benevolence and Conspicuous Consumption: When Romantic Motives Elicit Strategic Costly Signals
TLDR
In this article, the authors examined the possibility that conspicuous displays of consumption and benevolence might serve as ''costly signals'' of desirable mate qualities, and found that romantic motives seem to produce highly strategic and sex-specific self-presentations best understood within a costly signaling framework.Abstract:
Conspicuous displays of consumption and benevolence might serve as \"costly signals\" of desirable mate qualities. If so, they should vary strategically with manipulations of mating-related motives. The authors examined this possibility in 4 experiments. Inducing mating goals in men increased their willingness to spend on conspicuous luxuries but not on basic necessities. In women, mating goals boosted public--but not private--helping. Although mating motivation did not generally inspire helping in men, it did induce more helpfulness in contexts in which they could display heroism or dominance. Conversely, although mating motivation did not lead women to conspicuously consume, it did lead women to spend more publicly on helpful causes. Overall, romantic motives seem to produce highly strategic and sex-specific self-presentations best understood within a costly signaling framework.read more
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Consumer Reactions to Attractive Service Providers: Approach or Avoid?
Lisa C. Wan,Robert S. Wyer +1 more
TL;DR: This paper found that when a self-presentation concern is made salient, consumers react less positively to highly attractive providers than to less attractive ones, when the service provider is both of the opposite sex and the same sex.
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When does “liking” a charity lead to donation behaviour?: exploring conspicuous donation behaviour on social media platforms
TL;DR: In this article, the authors investigated the relationship between young people's conspicuous donation behavior on social media platforms and their offline donation behavior, specifically intentions to donate and volunteer time, and explored materialism, self-esteem and self-monitoring as CDB trait antecedents.
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Family Matters: Rethinking the Psychology of Human Social Motivation:
Ahra Ko,Cari M Pick,Jung Yul Kwon,Michael Barlev,Jaimie Arona Krems,Michael E. W. Varnum,Rebecca Neel,Mark Peysha,Watcharaporn Boonyasiriwat,Eduard Brandstätter,Ana Carla Crispim,Julio Eduardo Cruz,Daniel David,Oana A. David,Renata Pereira de Felipe,Velichko H. Fetvadjiev,Ronald Fischer,Silvia Galdi,Óscar Galindo,G. V. Golovina,Luis Gómez-Jacinto,Sylvie Graf,Igor Grossmann,Pelin Gul,Takeshi Hamamura,Shihui Han,Hidefumi Hitokoto,Martina Hřebíčková,Jennifer Lee Johnson,Johannes Karl,Oksana Malanchuk,Asuka Murata,Jinkyung Na,Jiaqing O,Muhammed Rizwan,Eric Roth,Sergio Salgado,Elena Samoylenko,Tatyana Savchenko,A. Timur Sevincer,Adrian Stanciu,Eunkook M. Suh,Thomas Talhelm,Ayse K. Uskul,Irem Uz,Danilo Zambrano,Douglas T. Kenrick +46 more
TL;DR: It is found that people generally view familial motives as primary in importance and mate-seeking motives as relatively low in importance, and motives linked to long-term familial bonds are positively associated with psychological well-being, but mate- seeking motives are associated with anxiety and depression.
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Spending on Daughters Versus Sons in Economic Recessions
TL;DR: In this article, the authors examined whether specific environmental factors might bias parents to favor children of one sex over the other, and found that poor economic conditions favor resource allocations to daughters over sons.
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Using Motivation Theory to Develop a Transformative Consumer Research Agenda for Reducing Materialism in Society
James E. Burroughs,Lan Nguyen Chaplin,Mario Pandelaere,Michael I. Norton,Nailya Ordabayeva,Alexander Gunz,Leslie Dinauer +6 more
TL;DR: The motivation theory of materialism, a humanistic perspective that holds that materialism is often an outward manifestation of deeper unmet psychological needs and insecurities, is discussed in this paper.
References
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Martin Fishbein,Icek Ajzen +1 more
Journal ArticleDOI
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Journal ArticleDOI
The Evolution of Reciprocal Altruism
TL;DR: In this paper, a model is presented to account for the natural selection of what is termed reciprocally altruistic behavior, and the model shows how selection can operate against the cheater (non-reciprocator) in the system.