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Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology
TLDR
In this paper, the authors extended the unified theory of acceptance and use of technology (UTAUT) to study acceptance of technology in a consumer context and proposed UTAUT2 incorporating three constructs into UTAAUT: hedonic motivation, price value, and habit.Abstract:
This paper extends the unified theory of acceptance and use of technology (UTAUT) to study acceptance and use of technology in a consumer context. Our proposed UTAUT2 incorporates three constructs into UTAUT: hedonic motivation, price value, and habit. Individual differences — namely, age, gender, and experience — are hypothesized to moderate the effects of these constructs on behavioral intention and technology use. Results from a two-stage online survey, with technology use data collected four months after the first survey, of 1,512 mobile Internet consumers supported our model. Compared to UTAUT, the extensions proposed in UTAUT2 produced a substantial improvement in the variance explained in behavioral intention (56 percent to 74 percent) and technology use (40 percent to 52 percent). The theoretical and managerial implications of these results are discussed.read more
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Empathic technologies for distance/mobile learning: An empirical research based on the unified theory of acceptance and use of technology (UTAUT)
TL;DR: The influence of attitude toward empathic forums, used for mobile and distance learning, is examined, and the results establish the grounds for future research on attitude as an important determinant of technology acceptance.
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Determinants of the Adoption of Mobile Learning Systems among University Students in Indonesia.
TL;DR: In this article, a theoretical model is developed based on prior research incorporating constructs from the Unified Theory of Acceptance and Use of Technology (UTAUT), the Technology Acceptance Model (TAM), and specific mobile learning constructs, as well as the moderating effects of gender and experience.
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Information systems attachment: An empirical exploration of its antecedents and its impact on community participation intention
TL;DR: This study contributes theoretically and empirically to the body of IS use research and has managerial implications, suggesting that although superior performance is a necessary condition for attachment formation, improving users' experience through expressive visual aesthetics and personalization is critical to build strong attachment relationships with users.
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Validation of the UTAUT Model: Re-Considering Non-Linear Relationships of Exogeneous Variables in Higher Education Technology Acceptance Research
TL;DR: In this article, the Partial Least Squares approach was used to evaluate a combined linear and non-linear relationships based UTAUT model and found that nonlinear relationships exist between exogeneous factors to better explain constructs' behaviour in the model.
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Role of mobile food-ordering applications in developing restaurants’ brand satisfaction and loyalty in the pandemic period
Taşkın Dirsehan,Ece Cankat +1 more
TL;DR: In this paper, a survey of 217 participants was conducted, and the data were analyzed using partial least squares path modeling (PLS-PM) to understand the outcomes of mobile application usage, especially for mobile food ordering apps.
References
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Book
Statistical Power Analysis for the Behavioral Sciences
TL;DR: The concepts of power analysis are discussed in this paper, where Chi-square Tests for Goodness of Fit and Contingency Tables, t-Test for Means, and Sign Test are used.
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The theory of planned behavior
TL;DR: Ajzen, 1985, 1987, this article reviewed the theory of planned behavior and some unresolved issues and concluded that the theory is well supported by empirical evidence and that intention to perform behaviors of different kinds can be predicted with high accuracy from attitudes toward the behavior, subjective norms, and perceived behavioral control; and these intentions, together with perceptions of behavioral control, account for considerable variance in actual behavior.
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User acceptance of information technology: toward a unified view
TL;DR: The Unified Theory of Acceptance and Use of Technology (UTAUT) as mentioned in this paper is a unified model that integrates elements across the eight models, and empirically validate the unified model.
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A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies
TL;DR: In this paper, the authors developed and tested a theoretical extension of the TAM model that explains perceived usefulness and usage intentions in terms of social influence and cognitive instrumental processes, which was tested using longitudinal data collected regarding four different systems at four organizations (N = 156), two involving voluntary usage and two involving mandatory usage.