Journal ArticleDOI
A supply chain model with direct and retail channels
TLDR
The results suggest that the manufacturer is likely to be better off in the dual channel than in the single channel when the retailer’s marginal cost is high and the wholesale price, consumer valuation and the demand variability are low.About:
This article is published in European Journal of Operational Research.The article was published on 2008-06-16. It has received 490 citations till now. The article focuses on the topics: Marginal cost.read more
Citations
More filters
Journal ArticleDOI
Manufacturer's selling mode choice in a platform-oriented dual channel supply chain
TL;DR: In this paper , a platform-oriented dual channel supply chain (PDCSC) is considered, where the online retailer resells products in a marketplace provided by the platform and the manufacturer chooses a selling mode to introduce a dual channel.
Journal ArticleDOI
The Impact of Price Comparison Service on Pricing Strategy in a Dual-Channel Supply Chain
Qi Xu,Zheng Liu,Bin Shen +2 more
TL;DR: In this paper, the authors examined the pricing strategies of retailers and suppliers in a dual-channel supply chain influenced by the signals of price comparison service (PCS) websites and found that in fact the retailers and supplier are all more willing to avoid the existence of PCS with the objective of profit maximization.
Journal ArticleDOI
Comparative Analysis of Underdeveloped Tourism Destinations' Choice of Cooperation Modes: A Tourism Supply-Chain Model:
TL;DR: In this paper, a tourism supply-chain model consisting of one tour operator and two tourism destinations, one underdeveloped and one more mature, is proposed to provide some insights into this issue.
Journal ArticleDOI
Manufacturer’s Channel Selection Considering Carbon Emission Reduction and Remanufacturing
Lei Yang,Guoyu Wang,Yina Chai +2 more
TL;DR: The results show that a higher recovery rate of remanufacturing can bring a higher reduction in carbon emission level and a lower price for consumers in the three channel structures.
Journal ArticleDOI
Manufacturer encroachment and channel conflicts: A systematic review of the literature
N. Tahirov,Christoph H. Glock +1 more
TL;DR: In this article , a systematic and exhaustive review of multi-channel distribution systems in a combined forward and reverse supply chain where the manufacturer competes with its independently-owned intermediaries (retailers or wholesalers).
References
More filters
Book ChapterDOI
Stability in Competition
TL;DR: In this paper, it was shown that if the purveyor of an article gradually increases his price while his rivals keep theirs fixed, the diminution in volume of his sales will in general take place continuously rather than in the abrupt way which has tacitly been assumed.
Book
Principles of Marketing
Philip Kotler,Gary Armstrong +1 more
TL;DR: The fourth edition of the Principles of Marketing as discussed by the authors has been revised or completely changed to embrace the growth in e-commerce and recognising Europe's internationalism and the growth of globalisation, examples and cases are drawn from Europe alone, but from the US, Japan, South-East Asia and Africa.
Journal ArticleDOI
A Service Quality Model and its Marketing Implications
TL;DR: In this article, a service quality model based on test of a sample of business executives, which describes how the quality of services is perceived by customers, is proposed, in which functional quality is seen to be a very important dimension of a perceived service.
Journal ArticleDOI
Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations
Donna L. Hoffman,Thomas P. Novak +1 more
TL;DR: The authors address the role of marketing in hypermedia computer-mediated environments by considering hypermedia CMEs to be large-scale (i.e., national or global) networked enviro...