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Manajemen pemasaran i

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The article was published on 2012-01-01 and is currently open access. It has received 1072 citations till now.

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Peningkatan Kemampuan Pemasaran UMKM Secara Online bagi Komunitas Perempuan di Desa Dolok Manampang

TL;DR: UMKM saat ini bukan lagi hanya sekedar mengejar kuantitas semata, tetapi bagaimana membuat ying sudah ada menjadi lebih berkualitas and siap menghadapi kondisi pasar global saatin this paper .
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Strategy PT. Bank Sumut Syariah Panyabungan Branch Office In Improving The Quality Of Mobile Banking Services

TL;DR: The role of technology in the development and provision of new products is very important in this competition, therefore Bank SUMUT Syariah launched Mobile Banking or SUMUT Mobile service products as discussed by the authors .
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Peran Store Image terhadap Repurchase Intention dengan Mediasi Customer Satisfaction

TL;DR: Kunci et al. as discussed by the authors determined the role of store image on repurchase intention at Karita Muslim Square Surabaya which is mediated by customer satisfaction, and the evaluation results show that the variables in the construct directly have a significant positive effect.
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Pengembangan Strategi Pemasaran Pada PT. Dodol Bhineka Dalam Meningkatkan Penjualan

TL;DR: In this article , penelitian dilakukan oleh peneliti yaitu menggunakan pendekatan metode deskriptif dengan metode kualitatif, dengan menggundakan teknik wawancara baik terhadap pemilik pabrik maupun karyawan.
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Gaya Hidup Selebgram sebagai Daya Tarik Followers Instagram di Era Pandemi Covid 19

TL;DR: Penelitian in this paper dilakukan dengan wawancara, observasi, and studi dokumentasi teknik pengumpulan data.
References
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The impact of child empowerment through islamic character education by the smart beting community in regions with stigma and discrimination, west borneo

TL;DR: The Smart Beting Community strives to eliminate stigma, eliminate discrimination, and to prevent the regeneration of drug abuse among the people of Kampung Beting by empowering children through Islamic character education which is packaged in The Beting Loves Quran's Program and Beting Learning as mentioned in this paper.
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MODEL BUYING DECISION AND REPEAT PURCHASE: PRODUCT QUALITY ANALYSIS (Case Study of Bank Permata Syariah Jakarta KPR Financing Customers)

TL;DR: In this article, the effect of process and product quality on buying and repurchase decisions of Sharia mortgage financing at PT Bank Permata Syariah Business Unit has been investigated.
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The systematic risk of stocks: analysis of property and agriculture sector in indonesia

TL;DR: In this article, the effect of degree of economic leverage, degree of operating leverage, and degree of financial leverage on the property and agriculture sectors in Indonesia was analyzed using panel data regression analysis using E-views 9.
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The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta

TL;DR: Setiawan et al. as discussed by the authors found that Generation Z can be classified as "digital tourists" as they are highly dependent on and intensively use (six to 16 hours per day) technologies such as gadgets, social media, and the Internet.