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The article was published on 2012-01-01 and is currently open access. It has received 1072 citations till now.

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Preferensi Konsumen terhadap Minuman Fungsional Berbasis Ekstrak Kumis Kucing (Orthosiphon aristatus) sebagai Jamu

TL;DR: In this paper , a chi-square analysis was performed to determine the relationship between the respondent's demographic factors and consumer preferences for Jamu, which showed a significant association with consumer preferences at a significance level of 5 %.
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Marketing Mix In Influence The Decisions Of Muslim Consumer Using Online Food Delivery Services

TL;DR: In this article , the effect of product, price, promotion, distribution, people, process, and physical evidence on Muslim consumers' decisions to use ShopeeFood services was analyzed using a descriptive quantitative approach.
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Creating Customer Satisfaction to Customer Loyalty: The Role of Service Quality in Every 'Moment of Truth'

TL;DR: In this article , the authors examined the relationship between the moment of truth, service quality, and customer satisfaction on loyalty and found that when the customer is using the delivery service for the first time and has a good impression of the services, it can affect perceptions about the ability and use of these services from time to time.
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The effect of price discount and electronic word of mouth on impulse buying at marketplace shopee

TL;DR: In this paper , the effect of Electronic Word of Mouth and Price Discounts on impulse buying in the shopee marketplace was evaluated using a quantitative research method with a descriptive and verification approach.
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Implementation of Discourse Network Analysis Related to News regarding PT Pertamina's Consumer Needs, Satisfaction, and Engagement

TL;DR: In this article , the authors implemented Discourse Network Analysis (DNA) and analyzed the results in the formation of networks related to issues and actors in a news regarding consumer needs, satisfaction, and attachment to PT Pertamina.
References
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The impact of child empowerment through islamic character education by the smart beting community in regions with stigma and discrimination, west borneo

TL;DR: The Smart Beting Community strives to eliminate stigma, eliminate discrimination, and to prevent the regeneration of drug abuse among the people of Kampung Beting by empowering children through Islamic character education which is packaged in The Beting Loves Quran's Program and Beting Learning as mentioned in this paper.
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MODEL BUYING DECISION AND REPEAT PURCHASE: PRODUCT QUALITY ANALYSIS (Case Study of Bank Permata Syariah Jakarta KPR Financing Customers)

TL;DR: In this article, the effect of process and product quality on buying and repurchase decisions of Sharia mortgage financing at PT Bank Permata Syariah Business Unit has been investigated.
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The systematic risk of stocks: analysis of property and agriculture sector in indonesia

TL;DR: In this article, the effect of degree of economic leverage, degree of operating leverage, and degree of financial leverage on the property and agriculture sectors in Indonesia was analyzed using panel data regression analysis using E-views 9.
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The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta

TL;DR: Setiawan et al. as discussed by the authors found that Generation Z can be classified as "digital tourists" as they are highly dependent on and intensively use (six to 16 hours per day) technologies such as gadgets, social media, and the Internet.