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The article was published on 2012-01-01 and is currently open access. It has received 1072 citations till now.read more
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Brand Awareness and Quality Product on Purchase Decision Mediating Consumer Perception: Case Study in PT. Tugu Pratama Indonesia
TL;DR: In this paper, the influence of brand awareness and product quality on purchasing decisions through consumer perception was analyzed at PT Tugu Pratama Indonesia by the number of samples are 119 people in the area of the organization.
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Strategic management of education to enhance environmental-oriented competitiveness
TL;DR: In this article, the authors used a qualitative approach to evaluate the competitiveness of madrasas and concluded that: competitive strategies are carried out by: a) greater demand for good communication with the head and foundation for the advancement of Madrasas, increasing education staff and infrastructure, offering by preparing and managing students well, combining the curriculum of the Ministry of religion curriculum and the Salafiyah curriculum, costs allocated according to the budget.
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Development Strategy of Earthenware Craft Business Group with Analytic Network Process Approach
TL;DR: In this paper, a strategy for developing Earthenware Craft Business Group in Kasongan Tourism Village in Malaysia was developed using Analytic Network Process (ANP) analysis.
Strategi Word Of Mouth Dalam Mempromosikan Budaya Sunda Pada Game Inheritage : Boundary Of Existence
TL;DR: In this paper, a game called Boundary of Existence (BE) was used to promote Budaya Sunda, a game where a player is tasked with finding the boundary of existence.
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Analisis Periklanan Pengaruhnya Terhadap Perilaku Konsumen dan Dampaknya pada Keputusan Pembelian
TL;DR: In this article, the effect of advertising and consumer behavior and its impact on purchasing decisions of the Academic Community of FEIS Unira Malang and FEB Unisma were analyzed using path analysis.
References
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The impact of child empowerment through islamic character education by the smart beting community in regions with stigma and discrimination, west borneo
TL;DR: The Smart Beting Community strives to eliminate stigma, eliminate discrimination, and to prevent the regeneration of drug abuse among the people of Kampung Beting by empowering children through Islamic character education which is packaged in The Beting Loves Quran's Program and Beting Learning as mentioned in this paper.
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MODEL BUYING DECISION AND REPEAT PURCHASE: PRODUCT QUALITY ANALYSIS (Case Study of Bank Permata Syariah Jakarta KPR Financing Customers)
TL;DR: In this article, the effect of process and product quality on buying and repurchase decisions of Sharia mortgage financing at PT Bank Permata Syariah Business Unit has been investigated.
Journal ArticleDOI
The systematic risk of stocks: analysis of property and agriculture sector in indonesia
TL;DR: In this article, the effect of degree of economic leverage, degree of operating leverage, and degree of financial leverage on the property and agriculture sectors in Indonesia was analyzed using panel data regression analysis using E-views 9.
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The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta
Budi Setiawan,Ni Luh Putu Trisdyani,Putu Pramania Adnyana,I Nyoman Adnyana,Kadek Wiweka,Hesti Retno Wulandani +5 more
TL;DR: Setiawan et al. as discussed by the authors found that Generation Z can be classified as "digital tourists" as they are highly dependent on and intensively use (six to 16 hours per day) technologies such as gadgets, social media, and the Internet.