Open Access
Manajemen pemasaran i
Reads0
Chats0
About:
The article was published on 2012-01-01 and is currently open access. It has received 1072 citations till now.read more
Citations
More filters
Journal ArticleDOI
The impact of child empowerment through islamic character education by the smart beting community in regions with stigma and discrimination, west borneo
TL;DR: The Smart Beting Community strives to eliminate stigma, eliminate discrimination, and to prevent the regeneration of drug abuse among the people of Kampung Beting by empowering children through Islamic character education which is packaged in The Beting Loves Quran's Program and Beting Learning as mentioned in this paper.
Journal ArticleDOI
MODEL BUYING DECISION AND REPEAT PURCHASE: PRODUCT QUALITY ANALYSIS (Case Study of Bank Permata Syariah Jakarta KPR Financing Customers)
TL;DR: In this article, the effect of process and product quality on buying and repurchase decisions of Sharia mortgage financing at PT Bank Permata Syariah Business Unit has been investigated.
Journal ArticleDOI
The systematic risk of stocks: analysis of property and agriculture sector in indonesia
TL;DR: In this article, the effect of degree of economic leverage, degree of operating leverage, and degree of financial leverage on the property and agriculture sectors in Indonesia was analyzed using panel data regression analysis using E-views 9.
Journal ArticleDOI
The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta
Budi Setiawan,Ni Luh Putu Trisdyani,Putu Pramania Adnyana,I Nyoman Adnyana,Kadek Wiweka,Hesti Retno Wulandani +5 more
TL;DR: Setiawan et al. as discussed by the authors found that Generation Z can be classified as "digital tourists" as they are highly dependent on and intensively use (six to 16 hours per day) technologies such as gadgets, social media, and the Internet.
Journal Article
Customer Purchase Decision Model, Supply Chain Management and Customer Satisfaction: Product Quality and Promotion Analysis
TL;DR: Wang et al. as discussed by the authors analyzed the effect of product quality and promotion on purchasing decisions in a case study of Botol Sosro tea product at a supermarket in Tangerang.
References
More filters
The Influence of Product Price and Exchange Rate toward Export Volume of Adidas T-Shirts (A Case Study at PT. Apparel One Indonesia 1)
TL;DR: In this paper, the influence of both product price and exchange rate variables and each partial influence toward the export volume of Adidas t-shirts was analyzed using multiple linear regression analysis in IBM SPSS 23.
Journal ArticleDOI
A study on stikom bali's student satisfaction levels on service education
TL;DR: The study of Stikom Bali's Student Satisfaction Level on Service Education as discussed by the authors was conducted to understand more clearly students' perceptions of the quality of services, and to make recommendations for needed improvements.
Journal ArticleDOI
Tourism equation: cultural tourism marketing strategy baduy tribe in lebak district
TL;DR: In this article, the authors used a qualitative method approach by utilizing the literature review and previous experience to improve tourism development in the Lebak Regency of Sumatra by creating a Tourism Equation that utilizes tourist attractions visited by many tourists.
Journal ArticleDOI
Bauran Promosi Pada Dealer Yamaha Tretan Motor Dengan Pendekatan Mixed Methods
TL;DR: In this paper, the authors used a combination of quantitative and qualitative methods to determine whether the promotional mix consisting of advertising, personal selling, sales promotion, public relations and direct marketing affects purchasing decisions.
Book
Museums as Cultural Tourism Attractions in Ubud Bali Indonesia
TL;DR: In this paper, the role of museums as cultural tourism attractions in Ubud area is examined from the point of view of operators and visitors, based on the theories of museum management, marketing, and theories on cultural tourism attraction.