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Book ChapterDOI

Putting the balanced scorecard to work

Robert S. Kaplan, +1 more
- 01 Sep 1993 - 
- Vol. 71, Iss: 5, pp 134-142
TLDR
The balanced scorecard as discussed by the authors shows four different perspectives in which to choose measures that can redefine a company's processes measurement system so short term and long term objectives are in balance with each other.
Abstract
In this article Robert S. Kaplan and David P. Norton report on the Balance Scorecard. Before the Balanced Scorecard companies have used various measurement systems that have made incremental improvements and concentrated mostly on the company's financials. The Balanced Scorecard shows you four different perspectives in which to choose measures that can redefine a company's processes measurement system so short term and long term objectives are in balance with each other.  When using the Balanced Scorecard a company is no longer needs to worry about small incremental improvements, but a new processes measurement system that will allow a company to get where it wants to go.

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Citations
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Project outcomes and outputs: making the intangible tangible

TL;DR: In this paper, the authors introduce a process for specifying project scope and success criteria more completely in terms of expected project outcomes, benefits and outputs, which provides project stakeholders with the means to cross-reference hitherto inexplicit intangible outcomes to explicit tangible outputs.
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Customer relationship management: the case of a European bank

TL;DR: In this paper, a case study of a large European bank's specification, development and implementation of CRM over a five-year period is presented, where the authors consider shortcomings of the CRM implementation and propose avenues for further research.
Journal ArticleDOI

Strategy revitalization in academe: a balanced scorecard approach

TL;DR: In this article, the authors present a case study approach and uses the experiences of the faculty of a business school to describe the process and benefits of developing a custom balanced scorecard.
Journal ArticleDOI

Fatores críticos na implementação do Balanced Scorecard

TL;DR: A pesquisa foi organizada baseada em um estudo de casos multiplos criado sobre uma estrutura teorica (framework) extraido da literatura especializada e submetido a empresas de consultoria focadas neste tipo de implementacao to identify and listar estes aspectos criticos.
Dissertation

Examining the factors which influence performance measurement and management in the Thai banking industry: an application of the balanced scorecard framework

TL;DR: In this article, the authors examined the factors which influence performance measurement systems within the context of a highly uncertain and rapidly changing environment via the application of the Balanced Scorecard framework, which is a strategic management system and its four pillars of measurement are influenced by the vision and strategy adopted by the specific organisation.