Institution
Indian Institute of Management Ahmedabad
Education•Ahmedabad, India•
About: Indian Institute of Management Ahmedabad is a education organization based out in Ahmedabad, India. It is known for research contribution in the topics: Context (language use) & Emerging markets. The organization has 1828 authors who have published 4011 publications receiving 59269 citations. The organization is also known as: IIMA & IIM Ahmedabad.
Papers published on a yearly basis
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TL;DR: In this paper, a survey with a convenience sample of 356 foreign tourists visiting Shimla and Dharamsala, India was conducted to examine the relationships among destination personality, self-congruity, tourist-destination relationship and destination loyalty.
61 citations
TL;DR: In this paper, the authors examine the role of destination branding for achieving competitive advantage through various conceptualizations, focusing on various aspects of branding, and propose a method for identifying the most relevant conceptualizations.
Abstract: Destination branding has emerged as a critical tool for achieving competitive advantage through various conceptualizations, focusing on various aspects of branding. This research examines the role ...
61 citations
TL;DR: Important developments in SCM and supply chain infrastructure are outlined, including technologies in optimization and modeling systems, which have had a remarkable imprint on supply chain decision-making.
Abstract: New technologies that turn raw data into information and knowledge are changing the way the firms operate. In this context, various forms of supply chain management (SCM) applications are among the enabling technologies transforming how business markets operate. IT research agencies expect SCM applications sales to triple by 2004 [9], in part owing to developments in related technologies that support SCM applications. Prominent vendors in SCM applications market include i 2 Technologies, SAP AG, Oracle, and Invensys, which produce a range of hardware and software components that span communication, optimization, and modeling systems. The hardware and software components that support SCM applications can be collectively referred to as the supply chain infrastructure. In this article, we outline important developments in SCM and supply chain infrastructure, including technologies in optimization and modeling systems, which have had a remarkable imprint on supply chain decision-making. Our observations are indicative in nature and shed light on the trajectory these developments are taking, but are not meant to be comprehensive and do not encompass all the facets of supply chain management and SCM applications. Data Capture and Transmission In the area of communication, automatic data capture (ADC) technology is fast becoming an important tool to support business transactional information and supply chain processes. ADC systems, which are predicted to grow by almost 16% per year [9], include bar code scanning, voice recognition, and radio frequency data capture (RFDC) systems. The devices supporting ADC systems range from scanners, keyboards, PCs, laptops, servers, PDA devices, cell phones, pagers, and vehiclemounted instruments. One cannot hope to know the status of items flowing through the system without collecting data in a usable form as ADC systems do. Bar code scanning systems are currently integral to the supply chain infrastructure of many firms, and radio frequency identification (RFID) is gaining increasing acceptance too. While RFID systems are more expensive than bar codes, they can be read at very high speeds, and can collect 40 times the data collectible through traditional bar codes,
61 citations
TL;DR: In this article, the authors explored the impact of popularity versus scarcity cues and product types on consumer perceptions of risk, product uniqueness, and purchase intentions, and found that a utilitarian product aligns with prevention goals and hence the popularity cue will enhance consumers' purchase intentions.
61 citations
TL;DR: In this article, the authors examined the antecedents of brand love for both the local food distribution system and local food it distributes and employed the stimuliorganism-response (SOR) theory, which indicates that certain environmental stimuli influence the consumers' internal state or organism and shapes their behavior, in turn Specifically, they used altruism as the stimulus, supporting local producers, transparency, satisfaction with labeling, and desire for labeling as the consumers internal state (organism), and purchase intentions and brand love as the response Cross-sectional data were collected from 2045 local food
61 citations
Authors
Showing all 1868 results
| Name | H-index | Papers | Citations |
|---|---|---|---|
| Kanti V. Mardia | 54 | 235 | 20393 |
| Mousumi Banerjee | 53 | 193 | 11141 |
| Marti G. Subrahmanyam | 52 | 202 | 7641 |
| Vishal Gupta | 47 | 387 | 9974 |
| Anil K. Gupta | 41 | 175 | 17828 |
| Priyadarshi R. Shukla | 39 | 136 | 9749 |
| Asha George | 35 | 156 | 4227 |
| Ashish Garg | 34 | 246 | 4172 |
| Justin Paul | 31 | 119 | 4082 |
| Narendra Singh Raghuwanshi | 31 | 136 | 4298 |
| Sumeet Gupta | 31 | 108 | 5614 |
| Nitin R. Patel | 31 | 55 | 4573 |
| Rahul Mukerjee | 30 | 206 | 3507 |
| Chandan Sharma | 30 | 124 | 3330 |
| Gita Sen | 30 | 57 | 3550 |