Journal ArticleDOI
Social media? Get serious! Understanding the functional building blocks of social media
TLDR
In this article, the authors present a framework that defines social media by using seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups, and explain the implications that each block can have for how firms should engage with social media.About:
This article is published in Business Horizons.The article was published on 2011-05-01. It has received 3073 citations till now. The article focuses on the topics: Social media & User-generated content.read more
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How Managers' Shared Mental Models of Business–Customer Interactions Create Different Sensemaking of Social Media
TL;DR: The authors identify four mental models of business interactions and show how each uniquely affects how managers conceptualize and use social media, and provide a conceptual framework that enables managers to introspectively investigate their own mental models and thereby revise their sensemaking and use of social media.
Using Twitter in university research, teaching and impact activities
TL;DR: In this paper, the authors show how to get started on Twitter and show how Twitter can be used as a resource for research, teaching, and impact activities in universities and academia.
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How does brand-related user-generated content differ across social media? Evidence reloaded
Paolo Roma,Davide Aloini +1 more
TL;DR: In this paper, the authors compare how different social media (Facebook, Twitter, and YouTube) shape twelve important UGC dimensions, including self-presentation, brand centrality, brand recommendation, location sharing, sharing while purchasing/using the brand, brand connection with personal experience, response to advertising campaign.
References
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Journal ArticleDOI
The Strength of Weak Ties
TL;DR: In this paper, it is argued that the degree of overlap of two individuals' friendship networks varies directly with the strength of their tie to one another, and the impact of this principle on diffusion of influence and information, mobility opportunity, and community organization is explored.
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Social Network Sites: Definition, History, and Scholarship
danah boyd,Nicole B. Ellison +1 more
TL;DR: This publication contains reprint articles for which IEEE does not hold copyright and which are likely to be copyrighted.
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Users of the world, unite! The challenges and opportunities of Social Media
TL;DR: A classification of Social Media is provided which groups applications currently subsumed under the generalized term into more specific categories by characteristic: collaborative projects, blogs, content communities, social networking sites, virtual game worlds, and virtual social worlds.
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The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.
TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
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The Network Paradigm in Organizational Research: A Review and Typology
Stephen P. Borgatti,Pacey Foster +1 more
TL;DR: This paper reviewed and analyzed the emerging network paradigm in organizational research and developed a set of dimensions along which network studies vary, including direction of causality, levels of analysis, explanatory goals, and explanatory mechanisms.