Journal ArticleDOI
Social media? Get serious! Understanding the functional building blocks of social media
TLDR
In this article, the authors present a framework that defines social media by using seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups, and explain the implications that each block can have for how firms should engage with social media.About:
This article is published in Business Horizons.The article was published on 2011-05-01. It has received 3073 citations till now. The article focuses on the topics: Social media & User-generated content.read more
Citations
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LCP segmentation
Hamid Khobzi,Babak Teimourpour +1 more
TL;DR: Results show that user segmentation led to formation of 4 groups of users having interesting interpretations namely, The Apathetic, Staunch, Ordinary, and Lazy fans, useful for every business owner for improving marketing and customer engagement strategies on social networking sites such as Facebook.
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Effect of the use of social media in trust, loyalty and purchase intention in physical stores
TL;DR: In this paper, the effect of the use of social media on consumer trust, loyalty and purchase intention in physical stores was evaluated using six constructs in a structural model: a consumer's use of...
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Twitter and Public Health (Part 1): How Individual Public Health Professionals Use Twitter for Professional Development.
TL;DR: Analysis of the qualitative data shows the emergence of the following themes for why public health professionals mostly use Twitter: (1) geography, (2) continuing education, (3) professional gain, and (4) communication.
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Count Your Calories and Share Them: Health Benefits of Sharing mHealth Information on Social Networking Sites.
TL;DR: It is asserted that sharing tracked health information on social networking sites benefits users’ perceptions of their health because of the supportive communication they gain from members of their online social networks and that the amount of feedback people receive moderates these associations.
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Social influence and student choice of higher education institution
Joanna Krezel,Z. Adam Krezel +1 more
TL;DR: In this paper, a conceptual framework that integrates Kelman's processes of social influence and Cialdini-Goldstein's goals that underpin the acceptance of that influence to examine the effects social context has on student choice of higher education institution is presented.
References
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Journal ArticleDOI
The Strength of Weak Ties
TL;DR: In this paper, it is argued that the degree of overlap of two individuals' friendship networks varies directly with the strength of their tie to one another, and the impact of this principle on diffusion of influence and information, mobility opportunity, and community organization is explored.
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Social Network Sites: Definition, History, and Scholarship
danah boyd,Nicole B. Ellison +1 more
TL;DR: This publication contains reprint articles for which IEEE does not hold copyright and which are likely to be copyrighted.
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Users of the world, unite! The challenges and opportunities of Social Media
TL;DR: A classification of Social Media is provided which groups applications currently subsumed under the generalized term into more specific categories by characteristic: collaborative projects, blogs, content communities, social networking sites, virtual game worlds, and virtual social worlds.
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The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.
TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
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The Network Paradigm in Organizational Research: A Review and Typology
Stephen P. Borgatti,Pacey Foster +1 more
TL;DR: This paper reviewed and analyzed the emerging network paradigm in organizational research and developed a set of dimensions along which network studies vary, including direction of causality, levels of analysis, explanatory goals, and explanatory mechanisms.