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Social media? Get serious! Understanding the functional building blocks of social media
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In this article, the authors present a framework that defines social media by using seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups, and explain the implications that each block can have for how firms should engage with social media.About:
This article is published in Business Horizons.The article was published on 2011-05-01. It has received 3073 citations till now. The article focuses on the topics: Social media & User-generated content.read more
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Twenty-Five Years of Social Media: A Review of Social Media Applications and Definitions from 1994 to 2019
TL;DR: The authors present the results from a structured review of the literature, identifying and analyzing the most quoted and dominant definitions of social media and alternative terms that were used between 1994 and 2019 to identify their major applications.
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Antecedents of social media B2B use in industrial marketing context: customers’ view
Hanna Keinänen,Olli Kuivalainen +1 more
TL;DR: In this paper, the authors conducted an online questionnaire survey among key customer accounts of an information technology service company (N = 82). Partial least squares (PLS) path modeling was utilized to analyze the relationship between the dependent variable (social media business use) and the independent variables.
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A keyword extraction method from twitter messages represented as graphs
TL;DR: A keyword extraction method for tweet collections that represents texts as graphs and applies centrality measures for finding the relevant vertices (keywords) is proposed, showing that TKG is a novel and robust proposal to extract keywords from texts, particularly from short messages, such as tweets.
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The importance of design for firms׳ competitiveness: A review of the literature
TL;DR: In this article, the authors identified relevant research gaps and questions that would benefit from future scholarly attention, and suggested that such effort should address the analysis of how design consumption can help better comprehend consumers' needs; what are the implications of design thinking on the skill sets of design professionals; the organisational structure of firms, including the reconfiguration of other business functions, and their strategy; and whether and how design thinking can shape firms' value creation processes and contribute to the formalisation of design tasks.
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Analysis of content creation in social media by B2B companies
TL;DR: In this paper, the authors examine how business-to-business (B2B) marketers can influence content creation in social media and propose that B2B firms should carefully consider the roles and activities of various users, which are directed to and by different internal and external users.
References
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The Strength of Weak Ties
TL;DR: In this paper, it is argued that the degree of overlap of two individuals' friendship networks varies directly with the strength of their tie to one another, and the impact of this principle on diffusion of influence and information, mobility opportunity, and community organization is explored.
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Social Network Sites: Definition, History, and Scholarship
danah boyd,Nicole B. Ellison +1 more
TL;DR: This publication contains reprint articles for which IEEE does not hold copyright and which are likely to be copyrighted.
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Users of the world, unite! The challenges and opportunities of Social Media
TL;DR: A classification of Social Media is provided which groups applications currently subsumed under the generalized term into more specific categories by characteristic: collaborative projects, blogs, content communities, social networking sites, virtual game worlds, and virtual social worlds.
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The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.
TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
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The Network Paradigm in Organizational Research: A Review and Typology
Stephen P. Borgatti,Pacey Foster +1 more
TL;DR: This paper reviewed and analyzed the emerging network paradigm in organizational research and developed a set of dimensions along which network studies vary, including direction of causality, levels of analysis, explanatory goals, and explanatory mechanisms.