scispace - formally typeset
Journal ArticleDOI

Social media? Get serious! Understanding the functional building blocks of social media

Reads0
Chats0
TLDR
In this article, the authors present a framework that defines social media by using seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups, and explain the implications that each block can have for how firms should engage with social media.
About
This article is published in Business Horizons.The article was published on 2011-05-01. It has received 3073 citations till now. The article focuses on the topics: Social media & User-generated content.

read more

Citations
More filters
Journal ArticleDOI

Brand-related, Consumer to Consumer, Communication via Social Media:

TL;DR: In this article, the authors argue that with the popularity of social media, users indulge in "eword-of-mouth" (eWOM) behaviour while engaging in brand-related conversations.
Journal ArticleDOI

This is not what I wanted: The effect of avoidance coping strategy on non-work-related social media use at the workplace

TL;DR: In this paper, the authors discuss how the perception of being trapped can result in the adoption of avoidance coping strategies, and how these strategies can influence individual performance and social media use, and propose a theoretical model on how the avoidance coping strategy of an individual can influence their performance and workplace behavior.
Journal ArticleDOI

Artificial intelligence (AI) and value co-creation in B2B sales: Activities, actors and resources:

TL;DR: In this article, the authors proposed value co-creation processes using Artificial Intelligence (AI) to enable business actors to exchange resources, particularly information and knowledge, to strengthen their businesses.
Journal ArticleDOI

Social media, traditional media and party politics in Ghana

TL;DR: The social and political context within which political parties operate has significantly changed in the twenty-first century as mentioned in this paper, and the global breakthrough in social media offers numerous possibilities for political parties.
Journal ArticleDOI

Social Media Impact on Business Evaluation

TL;DR: The Stella-Excel model shows indicate that the social media has an impact on the restaurant business and customer habits in Jelgava town, however none of the assessed restaurants have gained the maximum benefit.
References
More filters
Journal ArticleDOI

The Strength of Weak Ties

TL;DR: In this paper, it is argued that the degree of overlap of two individuals' friendship networks varies directly with the strength of their tie to one another, and the impact of this principle on diffusion of influence and information, mobility opportunity, and community organization is explored.
Journal ArticleDOI

Social Network Sites: Definition, History, and Scholarship

TL;DR: This publication contains reprint articles for which IEEE does not hold copyright and which are likely to be copyrighted.
Journal ArticleDOI

Users of the world, unite! The challenges and opportunities of Social Media

TL;DR: A classification of Social Media is provided which groups applications currently subsumed under the generalized term into more specific categories by characteristic: collaborative projects, blogs, content communities, social networking sites, virtual game worlds, and virtual social worlds.
Journal ArticleDOI

The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.

TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
Journal ArticleDOI

The Network Paradigm in Organizational Research: A Review and Typology

TL;DR: This paper reviewed and analyzed the emerging network paradigm in organizational research and developed a set of dimensions along which network studies vary, including direction of causality, levels of analysis, explanatory goals, and explanatory mechanisms.
Related Papers (5)