Petra Christian University

About: Petra Christian University is a education organization based out in Surabaya, Indonesia. It is known for research contribution in the topics: Population & Customer satisfaction. The organization has 2412 authors who have published 2893 publications receiving 10429 citations.

SIX SIGMA, PERANGKAT MANAJERIAL PERUSAHAAN PADA ERA EKONOMI BARU (Sebuah Pendekatan Konseptual Terhadap Studi Literatur)

Abstract: This study is directed to deepen the Sig Sigma conceptuals, as a very useful managerial instrument for every firm that needs competitive advantage in the era of new economy. Abstract in Bahasa Indonesia : Kajian ini diarahkan untuk mempelajari dengan seksama konsep-konsep yang terdapat di dalam Six Sigma, sebuah perangkat manajerial yang layak digunakan oleh setiap perusahaan yang ingin mendapatkan keunggulan bersaing di era ekonomi baru. Kata kunci: six sigma, perangkat manajerial, era ekonomi baru.

Makna Simbolik pada Rumah Betang Toyoi Suku Dayak Ngaju di Kalimantan Tengah

Abstract: Suku Dayak Ngaju merupakan suku terbesar yang ada di provinsi Kalimantan Tengah. Warisan budaya suku Dayak Ngaju salah satunya adalah rumah Betang, pusat aktivitas kebudayaan masyarakatnya. Rumah Betang mengandung simbol yang bermakna dan menarik untuk diteliti. Metode penelitian menggunakan landasan teori simbol Suzanne K.Langer. Metode analisis data menggunakan metode deskriptif, yaitu memaparkan simbol presentatif dan simbol diskursif, dikaji dengan referen lokal Dayak Ngaju, untuk menemukan makna simboliknya. Simbol adalah tanda dan perantara yang dihadirkan oleh pencipta simbol untuk menyampaikan suatu konsep atau gagasan mengenai referensi, realitas, objek, fakta, pengalaman, peristiwa, dan sebagainya. Hasil penelitian ini ditemukan bahwa rumah Betang merupakan simbol pandangan masyarakat Dayak Ngaju tentang kehidupan, kesejahteraan, makrokosmos, dan mikrokosmos. Hidup akan seimbang jika hubungan antara manusia dengan Sang Pencipta, sesama manusia, dan alam semesta dijaga dengan baik. Rumah Betang juga mengandung nilai-nilai arif yang dijunjung tinggi oleh masyarakat Dayak Ngaju, yaitu harmoni, keselarasan, dan persatuan.

Gendered space in west sumba traditional houses

Abstract: Rendell stated that gender representation underlined the production of space in architecture both symbolically and functionally in certain cultures (Rendell et al. 2000). Thus, an exploration on the spatial functionality of traditional houses could show how cultural gender rules and roles generate the spatial arrangements. This empirical research explored the traditional houses in two kampongs: Tarung and Ratenggaro of West Sumba, Indonesia, which spaces are divided into two distinct spaces: male’s space and female’s space, each with its own entrance. This firm division leads to the questions on its relation with the traditional gender roles are represented inside the house. Interestingly, the spatial arrangement is not intended to create separation between men and women inside the house or to pose that the status and roles of men are higher than those of women. The research found that the space separation actually is a manifestation of the dynamic roles of male and female members of the house and the circular arrangement of the space around the fireplace at the centre of the house follows the dynamic of gender duality in Sumba culture.

The Influence of Eco-friendly Attitudes on Tourists’ Intention Toward Green Hotels

Abstract: The increasing awareness in environmental issue drives companies to implement green practice in the business. Therefore, some hotels name themselves as green hotels in order to attract potential customers. This study examines tourists’ eco-friendly attitudes and the effect on their intention toward green hotels. The eco-friendly attitudes were measured by tourists’ perception based on the attributes, such as, severity of environmental problems, inconvenience of being environmental friendly, importance of being environmental friendly, and level of responsibility of business corporations. Therefore, tourists were asked about their intentions to visit, to engage in word-of-mouth behaviors, and to pay more for a green hotel. Questionnaires were distributed to the domestic and international tourists in Juanda International Airport Surabaya using convenience sampling technique. The study shows that tourists have positive responses in environmental issues; however, they tend not to separate piles of garbage for recycling reason. The result reveals that tourists’ eco-friendly attitudes significantly influence their intention to visit, to engage in word-of-mouth behaviors, and to pay more for green hotels. Partially, attitudes in being environmental friendly make the largest unique contribution in intention to visit while perception of environmental problem contributes the most in word-of-mouth intention. In addition, intention to pay more is highly affected by tourists’ inconvenience of being environmental friendly.