Journal ArticleDOI
On value and value co-creation: A service systems and service logic perspective
TLDR
The authors argue that value is fundamentally derived and determined in use -the integration and application of resources in a specific context, rather than in exchange, embedded in firm output and captured by price.About:
This article is published in European Management Journal.The article was published on 2008-06-01. It has received 2861 citations till now. The article focuses on the topics: Service system & Service design.read more
Citations
More filters
Journal ArticleDOI
Analytics-based decision-making for service systems: A qualitative study and agenda for future research
TL;DR: The proposed six-step analytics-driven decision-making process, practical evidence from service systems, and future research agenda, provide altogether the foundation for future scholarly research and can serve as a step-wise guide for industry practitioners.
Book ChapterDOI
Augmented Reality at Cultural Heritage sites
Frances Tscheu,Dimitrios Buhalis +1 more
TL;DR: This study investigates how value is created by this new and cutting-edge technology and provides a practical guide for enhancing customer value in the whole value creation process.
Journal ArticleDOI
An Empirical Analysis of Franchisee Value-in-Use, Investment Risk and Relational Satisfaction
TL;DR: In this article, the authors make a significant contribution by empirically testing the dimensions of value that influence franchisee perceptions of risk and relationship satisfaction, and make important comparisons across gender, the results of which provide rich information.
Journal ArticleDOI
Using artificial intelligence to create value in insurance
TL;DR: In this paper, three complementary theoretical perspectives (i.e., artificial intelligence, service logic, and reverse use of customer data) are briefly discussed and integrated into a conceptual framework, which is further shown through illustrative case examples that characterize different ways of supporting customers' value creation.
Journal ArticleDOI
Anatomy of Successful Business Models for Complex Services: Insights from the Telemedicine Field
TL;DR: It is exhibited how business models for complex services can be decomposed into their constituent elements and present an easy and replicable approach for identifying business model patterns in a given industry.
References
More filters
Journal ArticleDOI
Evolving to a New Dominant Logic for Marketing
Stephen L. Vargo,Robert F. Lusch +1 more
TL;DR: The authors argue that service provision rather than goods is fundamental to economic exchange and argue that the new perspectives are converging to form a new dominant logic for marketing, one in which service provision is fundamental for economic exchange.
Book
Principles of Economics
TL;DR: In this article, the authors present a survey of the general relations of demand, supply, and value in terms of land, labour, capital, and industrial organization, with an emphasis on the fertility of land.
Journal ArticleDOI
Service-dominant logic: continuing the evolution
Stephen L. Vargo,Robert F. Lusch +1 more
TL;DR: This article highlights and clarifies the salient issues associated with S-D logic and updates the original foundational premises (FPs) and adds an FP.
Journal ArticleDOI
Problems and strategies in services marketing
TL;DR: In this paper, the authors compare problems and strategies cited in the services marketing literature with those reported by actual service suppliers in a study conducted by the authors, and discuss the problems of service marketing.