Journal ArticleDOI
On value and value co-creation: A service systems and service logic perspective
TLDR
The authors argue that value is fundamentally derived and determined in use -the integration and application of resources in a specific context, rather than in exchange, embedded in firm output and captured by price.About:
This article is published in European Management Journal.The article was published on 2008-06-01. It has received 2861 citations till now. The article focuses on the topics: Service system & Service design.read more
Citations
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Journal ArticleDOI
Service(s) marketing research: Developments and directions
TL;DR: In this paper, the authors outline the development of research in the domain of service marketing from its birth as an area of academic study in the 1960s/1970s to the current time.
Book ChapterDOI
Service Systems as a Foundation for Resource Integration and Value Co-creation
TL;DR: In this article, the authors introduce a sociological perspective on resource integration and value co-creation into service research using a service systems approach, which is based on the concept of social justice.
"Gamification" from the perspective of service marketing
Kai Huotari,Juho Hamari +1 more
TL;DR: In this article, a definition for gamification from the perspective of service marketing is presented, which lays the ground for future studies on gamification and marketing, as well as a definition of gamification for service marketing.
Journal ArticleDOI
Electronic Service Quality and Value: Do Consumer Knowledge-Related Resources Matter?
Jose M. Barrutia,Ainhize Gilsanz +1 more
TL;DR: In this article, the authors provide evidence that both consumer expertise and electronic service quality (ESQ) directly and positively affect consumer value perception in B2C e-commerce contexts.
Journal ArticleDOI
Interactive value formation in interorganizational relationships: Dynamic interchange between value co-creation, no-creation, and co-destruction
Hannu Makkonen,Rami Olkkonen +1 more
TL;DR: In this paper, a framework for interactive value formation (IVF) in interorganizational relationships is presented. The framework describes IVF as interplay between resource integration and a multilevel ser...
References
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Journal ArticleDOI
Evolving to a New Dominant Logic for Marketing
Stephen L. Vargo,Robert F. Lusch +1 more
TL;DR: The authors argue that service provision rather than goods is fundamental to economic exchange and argue that the new perspectives are converging to form a new dominant logic for marketing, one in which service provision is fundamental for economic exchange.
Book
Principles of Economics
TL;DR: In this article, the authors present a survey of the general relations of demand, supply, and value in terms of land, labour, capital, and industrial organization, with an emphasis on the fertility of land.
Journal ArticleDOI
Service-dominant logic: continuing the evolution
Stephen L. Vargo,Robert F. Lusch +1 more
TL;DR: This article highlights and clarifies the salient issues associated with S-D logic and updates the original foundational premises (FPs) and adds an FP.
Journal ArticleDOI
Problems and strategies in services marketing
TL;DR: In this paper, the authors compare problems and strategies cited in the services marketing literature with those reported by actual service suppliers in a study conducted by the authors, and discuss the problems of service marketing.